Tobin Kirk has joined entertainment brand consultancy and marketing innovations agency Troika as managing executive producer. The announcement was made by company founder and CEO Dan Pappalardo. Tobin will be overseeing all production at Troika’s 25,000 square foot facility in Hollywood, including the creative studio and live action production subsidiary, Troika Production Group.
Tobin comes over to Troika after a four and half year stint at Blind Inc., where he was EP and producer on projects such as an interactive music video for Coldplay’s single “Ink,” the “Jump Forward” commercial for XBOX/Microsoft, “Your Story” for ancestry.com, and commercials for AT&T, Moe’s Southwest Grill, Lunchables and Sealy Mattress.
In addition to his time at Blind Inc., Tobin has a diverse background working on the main title sequence for The Girl with the Dragon Tattoo with Blur Studio, commercials for Chrysler and ‘Gatorade Billion with A52, and “We’re all in this together,’ an in-flight video for Method/Virgin America with Green Dot. Tobin spent three years with Farmer Brown working for TBS, CBS, Mark Burnett Productions, Al Roker Productions, The Ant Farm, Bunium/Murry & Endemol USA.
Tobin also worked for video artist Bill Viola for over six years, bringing Viola’s unique vision to life. Viola’s projects included the London National Gallery, Athens Olympics, the Getty Museum, Opera National de Paris, Guggenheim Museum, Munich’s EON Corporation and Anthony d’Offay Gallery.
