Passion Pictures and Red Bee Media have teamed with agency Rainey Kelly Campbell Roalfe/Y&R, London, to create an opening sequence to herald the BBC’s coverage of the upcoming London 2012 Summer Olympics. While the full-length 2 minute and 40 second piece has premiered on BBC1, it is not yet available online or elsewhere. Still, a trailer offers a healthy taste of the project’s animation artistry as directed by Passion’s Pete Candeland.
The concept centers on Stadium UK bringing the nation together to enjoy the BBC’s comprehensive coverage of the Summer Games. Viewers are taken on an epic cinematic journey across the U.K. showing how every corner of the country is involved in hosting the world’s greatest sporting event. Each U.K. locale is depicted as part of an enormous Olympic stadium; the locations provide the backdrop to CG character animation sequences of iconic Olympic events, such as the men’s 100 meters and women’s gymnastics. Imagery of the country-wide stadium brings all the locales and events together. Designed to be used across all the BBC’s television, radio and digital Olympic content, the film features specially commissioned music by Elbow.
Passion had been working on the ambitious project since January.
Beyoncé’s Halftime Show Highlighted Netflix’s NFL Debut On Xmas Day
Beyoncé provided more excitement than either game during Netflix's NFL debut on Christmas Day.
Riding into her halftime appearance on a white horse, the 32-time Grammy winner rocked her hometown Houston crowd with a nearly 13-minute performance on Wednesday.
She surprised fans by bringing along Shaboozey to perform "Sweet Honey Buckiin" and Post Malone joined her for "Levii's Jeans."
The action on the field didn't live up to expectations as the NFL showcased four of the AFC's top five teams.
Patrick Mahomes and Travis Kelce exposed a glitch in Pittsburgh's defense during Kansas City's 29-10 rout in the first game.
The broadcast itself went off just fine, quickly becoming the second-most popular live title on Netflix to date, according to NFL Media.
Lamar Jackson and the Ravens led C.J. Stroud and the Texans to 17-2 at halftime before Beyoncé stole the show.
Mariah Carey opened Wednesday's doubleheader with a taped performance of "All I Want for Christmas is You" and then the two-time defending Super Bowl champion Chiefs trounced the Steelers to clinch the No. 1 seed in the AFC.
There were no signs of any major streaming issues during the game after Netflix experienced minor blunders at the start of the pregame show. The broadcast opened with roughly 10 seconds of silence because it appeared studio host Kay Adams' microphone wasn't turned on.
Beyoncé's live performance at NRG Stadium was supposed to be the biggest test for the streaming giant and it seemed to go off without a hitch.
Mahomes threw for 320 yards and three touchdowns and Kelce had eight catches for 84 yards and one score as the Chiefs (15-1) earned a first-round bye and home-field advantage throughout the AFC playoffs. The... Read More