Matt Howell joins as global chief digital officer
Toygar Bazarkaya will join Havas Worldwide as chief creative officer for the Americas–a first for the creative agency network–and will focus on strengthening the agency’s creative capabilities and building a community among creative teams throughout North and South America. The new, dual-Americas role was prompted by Havas Worldwide’s desire to build a culture of collaboration, and will serve clients’ growing creative needs across both continents, as well as globally.
Likewise, Matt Howell’s appointment as the new global chief digital officer supports a similar mission of collaboration, interlocking digital teams and perspectives across all global markets.
Bazarkaya joins Havas from BBDO New York, where he served as executive creative officer for nearly six years. Prior to that role, he was the chief creative officer of BBDO in Germany, where he brought the agency back into the creative rankings. While at BBDO, he led many brands such as Visa, Mercedes, Gillette, Campbell’s, MLB, American Red Cross, Dubai Tourism, and Dove Chocolate. His career also includes time at creative agencies such as Jung von Matt and Springer & Jacoby in Hamburg, DM9DDB in São Paulo, Mullen in Boston, and DDB New York. His work has won over 600 awards for his clients, including more than 20 Cannes Lions for a dozen brands.
Howell is no stranger to the Havas network, having previously served as global chief digital officer for Arnold Worldwide beginning in 2011, and then for Havas Creative Group from 2012 to 2014. He is returning after spending the past year as partner at Vermonster LLC, a design and technology consultancy specializing in product development. Howell has extensive experience in digital marketing and strategy, including nearly three years as president of the creative agency Modernista! and over three years at R/GA, where he managed the Nike account, overseeing the creation of NIKEiD and Nike+.
Howell and Bazarkaya will begin their new roles in the next month, be based in New York, and will report to global CEO Andrew Benett.
Droga5 Appoints Emma Montgomery As Global Chief Strategy Officer
Creative agency network Droga5 has appointed Emma Montgomery as global chief strategy officer. She is the third global appointment for the agency this year, with Pelle Sjoenell named worldwide chief creative officer this past March, and global CEO Mark Green recently appointed this fall. Montgomery will be responsible for connecting and supercharging Droga5’s strategy and creative offerings globally. She will be based in its headquarters in New York City.
“Emma is a world-class strategic leader and authority that I’ve long admired and dreamt of being partners-in-crime with,” said Sjoenell. “Her work inspires the creativity that connects people and brands in ways that move business and culture forward, so I’m excited to finally be able to work with her alongside Mark, and to see her lead and further strengthen our leadership and strategy teams around the world.”
Montgomery joins Droga5 after serving as CEO of DDB Chicago. She’s been in the industry for over 20 years, and has served in several high-level leadership positions throughout her career, including as president and CSO of Leo Burnett Chicago, global CSO of TBWA, and CEO of Leo Burnett Australia. She’s also worked across a breadth of categories and multiple global clients such as Kraft, Aldi, Diageo and Molson Coors, among many others, including challenger brands and startups.
“I’m excited to join Droga5 and have the opportunity to help carve out a new path for the brand globally, building on its tremendous legacy of creative leadership,” said Montgomery. “The potential of Droga5, combined with the possibilities of Accenture Song, was too exciting to pass up. No other agency has what they have, and as marketing shifts, the chance to make creativity a genuine... Read More