A woman makes her way through the fog-enshrouded woods. She slowly ascends up a hill to the top where her view is clear and she meets another women who turns out to be none other than herself in an idyllic setting.
The message: Twinings Tea gets you back to being you.
The beautifully animated spot features American folk-rock starlet Lissie singing a cover of Fleetwood Mac’s “Go Your Own Way.
The spot was directed by the Psyop collective via Psyop/Smuggler for agency AMV BBDO, London.
“Hill” is the second Psyop spot in the “Gets You Back To You” campaign, the first being “Sea,” which launched in September 2011.
Review: Director Tyler Spindel’s “Kinda Pregnant”
We have by now become accustomed to the lengths some movie characters will go to keep a good comedy lie going. But it's still a special kind of feat when Amy Schumer, playing a baby-mad single woman who fakes a baby bump in "Kinda Pregnant," is so desperate to maintain the fiction that she shoves a roast turkey up her dress.
You might be thinking: This is too ridiculous. The stuffing, alone. But if we bought "Some Like it Hot" and "Mrs. Doubtfire," I see no reason to quibble with the set-up of "Kinda Pregnant," a funny and often perceptive satire on motherhood, both real and pretend.
"Kinda Pregnant," which debuted Wednesday on Netflix, is a kinda throwback comedy. Like "40-Year-Old Virgin" and "Wedding Crashers," you can basically get the movie just from its title.
But like any good high-concept comedy, "Kinda Pregnant" is predominantly a far-fetched way for its star and co-writer, Schumer, to riff frankly on her chosen topic. Here, that's the wide gamut of pregnancy experience โ the body changes, the gender reveal parties, the personal jealousies โ all while mixing in a healthy amount of pseudo-pregnant pratfalls.
It's been a decade since Schumer was essentially launched as a movie star in the 2015 Judd Apatow-directed "Trainwreck." But "Kinda Pregnant," which Schumer wrote with Julie Paiva, almost as adeptly channels Schumer's comic voice โ the one that made the sketch series "Inside Amy Schumer" so great.
The movie's opening flashes back to Lainey (Schumer) as a child playing with dolls and imagining herself a mother-to-be. So committed is she to the role that Lainey, in mock-labor, screams at her friend and then politely apologies: "Sorry, but the expectant mother often lashes out at her support system."
But as... Read More