Jonas ๏ฟฝkerlund of Serial Pictures directed this spot in which a large audience–all dressed head-to-toe in black–pulses to a song being performed at an open-air concert.
Standing out, though, in the crowd, are an attractive man and woman both dressed in white. They join together and escape the sameness of the pack. They get into a 2014 Lexus IS sport sedan which peels away and heads to the open desert, the antithesis of the previous crowd. The spot emphasizes that things designed to draw a crowd are good, but leaving the crowd behind is more rewarding.
Agency was Team One Advertising.
The director’s wife, wardrobe stylist B ๏ฟฝkerlund, brings a sophisticated level of styling to the work, creating angular, iconic looks with contemporary yet timeless clothing and accessories.
Linda Lavin, Tony-Winning Actor Who Starred In The Sitcom “Alice,” Dies At 87
Linda Lavin, a Tony Award-winning stage actor who became a working class icon as a paper-hat wearing waitress on the TV sitcom "Alice," has died. She was 87.
Lavin died in Los Angeles on Sunday of complications from recently discovered lung cancer, her representative, Bill Veloric, told The Associated Press in an email.
A success on Broadway, Lavin tried her luck in Hollywood in the mid-1970s. She was chosen to star in a new CBS sitcom based on "Alice Doesn't Live Here Anymore," the Martin Scorsese-directed film that won Ellen Burstyn an Oscar for playing the title waitress.
The title was shortened to "Alice" and Lavin become a role model for working moms as Alice Hyatt, a widowed mother with a 12-year-old son working in a roadside diner outside Phoenix. The show, with Lavin singing the theme song "There's a New Girl in Town," ran from 1976 to 1985.
The show turned "Kiss my grits" into a catchphrase and co-starred Polly Holliday as waitress Flo and Vic Tayback as the gruff owner and head chef of Mel's Diner.
The series bounced around the CBS schedule during its first two seasons but became a hit leading into "All in the Family" on Sunday nights in October 1977. It was among primetime's top 10 series in four of the next five seasons. Variety magazine listed it among the all-time best workplace comedies.
Lavin soon went on to win a Tony for best actress in a play for Neil Simon's "Broadway Bound" in 1987.
She was working as recently as this month promoting a new Netflix series in which she appears, "No Good Deed," and filming a forthcoming Hulu series, "Mid-Century Modern," according to Deadline, which first reported her death.
Lavin grew up in Portland, Maine, and moved to New York City after graduating from... Read More