Akin to an E! tell-all documentary on the pitfalls of celebrity, this commercial throws us into a TV show titled The Real Scoop (TRS) in which we learn about the checkered career of Ben Winkler, one of the first Cabbage Patch Kids.
We’re taken through his early success as the hottest toy doll around but like all child stars, he becomes an adult and loses his way. Hard times befall him as we see Ben struggle in various mundane, menial jobs.
But Hollywood always loves a comeback and the turning point for Ben came when he bought his automobile coverage from Geico in 2003. This saved Ben money and made his financial situation more secure, freeing him to fully focus on his career, which finds him now on primetime TV winning a dance contest.
Indeed Geico can be a life altering money saver.
“Cabbage Patch” is part of an initial three-spot “The Real Scoop” campaign directed by Martin Granger of bicoastal/international Moxie Pictures for The Martin Agency, Richmond, Va.
The Martin Agency creative team consisted of creative director Steve Bassett, copywriter Bob Meagher, art director Pat Wittich, producer Brian Cooper and assistant producer Valerie Battenfeld.
Karol Marrs executive produced for Moxie with Tony Cantale serving as producer. DP was Barry Parrell.
Editor was Jordan Green of 89 Editorial, New York. Visual effects house was Headlight, New York, a sister shop to 89 Editorial.
Supreme Court Allows Multibillion-Dollar Class Action Lawsuit To Proceed Against Meta
The Supreme Court is allowing a multibillion-dollar class action investors' lawsuit to proceed against Facebook parent Meta, stemming from the privacy scandal involving the Cambridge Analytica political consulting firm.
The justices heard arguments in November in Meta's bid to shut down the lawsuit. On Friday, they decided that they were wrong to take up the case in the first place.
The high court dismissed the company's appeal, leaving in place an appellate ruling allowing the case to go forward.
Investors allege that Meta did not fully disclose the risks that Facebook users' personal information would be misused by Cambridge Analytica, a firm that supported Donald Trump 's first successful Republican presidential campaign in 2016.
Inadequacy of the disclosures led to two significant price drops in the price of the company's shares in 2018, after the public learned about the extent of the privacy scandal, the investors say.
Meta spokesman Andy Stone said the company was disappointed by the court's action. "The plaintiff's claims are baseless and we will continue to defend ourselves as this case is considered by the District Court," Stone said in an emailed statement.
Meta already has paid a $5.1 billion fine and reached a $725 million privacy settlement with users.
Cambridge Analytica had ties to Trump political strategist Steve Bannon. It had paid a Facebook app developer for access to the personal information of about 87 million Facebook users. That data was then used to target U.S. voters during the 2016 campaign.
The lawsuit is one of two high court cases involving class-action lawsuits against tech companies. The justices also are wrestling with whether to shut down a class action against Nvidia.... Read More