A man walks into presumably his boss’ office, looking pretty ridiculous wearing a matador’s outfit.
“Well,” says the employee as if he’s dressed for success.
“Well, what?” responds the mid-level exec.
“You said if I came to work dressed up as a matador, you’d move me up on the leader board.”
Indeed there’s a golf tournament-like leader board posted on the wall in front of the exec’s desk.
Turns out if the exec wins the FedExCup sweepstakes, he can take three people with him to an international golf trip.
However, the matador gig isn’t moving this enterprising worker up the board as the exec explains he’s now thinking of going to Scotland rather than Spain if he wins the FedEx contest.
Disappointed, the matador walks out of the office just in time to tell two other employees–one dressed as a bull, the other as a fetching senorita simply “Forget it.”
A voiceover intervenes, “We understand you want to golf the world. Enter for a chance to win a global golf trip and tailor-made clubs at FedExCup.com.”
“Matador” is one of two spots promoting the FedExCup directed by Kenny Herzog (a.k.a. Kenny) of O Positive for BBDO New York.
The BBDO team consisted of chief creative officers David Lubars and Bill Bruce, executive creative directors Greg Hahn and Mike Smith, creative director/art director Gianfranco Arena, creative director/copywriter Peter Kain and executive producer Amy Wertheimer.
Kenny’s support team included exec producer Marc Grill and production supervisor Jason Reda. The DP was Bob Gantz. Jason Edmonds was the production designer.
Erik LaRoi of Mackenzie Cutler, New York, served as editor. Audio mixer was Tom Jucarone of Sound Lounge, New York.
The FedExCup sweepstakes campaign runs through Sept. 13.
Disney Pledges $15 million In L.A. Fire Aid As More Celebs Learn They’ve Lost Their Homes
The Pacific Palisades wildfires torched the home of "This Is Us" star Milo Ventimiglia, perhaps most poignantly destroying the father-to-be's newly installed crib.
CBS cameras caught the actor walking through his charred house for the first time, standing in what was once his kitchen and looking at a neighborhood in ruin. "Your heart just breaks."
He and his pregnant wife, Jarah Mariano, evacuated Tuesday with their dog and they watched on security cameras as the flames ripped through the house, destroying everything, including a new crib.
"There's a kind of shock moment where you're going, 'Oh, this is real. This is happening.' What good is it to continue watching?' And then at a certain point we just turned it off, like 'What good is it to continue watching?'"
Firefighters sought to make gains Friday during a respite in the heavy winds that fanned the flames as numerous groups pledged aid to help victims and rebuild, including a $15 million donation pledge from the Walt Disney Co.
More stars learn their homes are gone
While seeing the remains of his home, Ventimiglia was struck by a connection to his "This Is Us" character, Jack Pearson, who died after inhaling smoke in a house fire. "It's not lost on me life imitating art."
Mandy Moore, who played Ventimiglia's wife on "This Is Us," nearly lost her home in the Eaton fire, which scorched large areas of the Altadena neighborhood. She said Thursday that part of her house is standing but is unlivable, and her husband lost his music studio and all his instruments.
Mel Gibson's home is "completely gone," his publicist Alan Nierob confirmed Friday. The Oscar winner revealed the loss of his home earlier Friday while appearing on Joe Rogan's... Read More