James Cooper, who most recently served as chief creative innovation officer at JWT New York, has signed on as an interactive director on the Tool roster. Cooper has been the creative leader on a wide range of digital work, including: this year’s Cannes Gold Lion-winning mobile application for Band-Aid featuring the Muppets; Wheaties’ Most Valuable Tweeter Super Bowl campaign; and JCPenney’s “Return to the Doghouse” campaign.
Cooper managed JWT NY’s creative product in the digital space, creating campaigns as well as products. Previously, he was the creative director at two of the UK’s leading independent digital agencies, Dare and Agency Republic, growing both from a staff of under 50 to over 150 people during his tenure.
Cooper, who over the years has earned more than 50 top digital awards, started at Ogilvy London where he ran the IBM business.
At Tool, Cooper will be working alongside such colleagues as digital exec producer Dustin Callif.
Director Ayse Altinok Joins Good Times For U.S. Commercial Representation
Director and writer Ayse Altinok has joined commercial production company Good Times for U.S. representation. Altinok has directed campaigns for Nike, Horizon Milk, Larabar, Jose Cuervo, Unilever, Mavi Jeans, Boots, Lumene, and more.
A former art director at Wieden + Kennedy in Amsterdam and Portland, she approaches each project with careful consideration, analyzing the end goal as a first step and uncovering meaningful moments along the way. Her work features a cinematic, dreamlike quality and elevated aesthetic.
“Having the right chemistry and karma is very powerful and that’s what attracted me to Good Times, and also timing,” said Altinok. “It’s a place where I can continue to push myself as a filmmaker and try new things, whether it’s for a traditional commercial spot or a high concept art project and everything in between.”
“I’ve worked with Ayse for 20 years and she’s super talented. She’s great at finding gems in stories that would otherwise be overlooked, and her aesthetic is phenomenal,” noted Bernadette Spear, executive producer at Good Times. “She can also empathize with creatives, because she’s lived in that world and understands what our clients face and knows how to support their vision.”
Throughout her career, Altinok’s work has won many industry accolades, including awards from The One Show, Clio, Art Directors Club, AICP, and the ANDYs. In 2016, she was nominated for a D&AD Next Director Award for her short film A Day at the Mall Reminds Me of America, a motion poem. Her first short film, 2009’s Hortum was an official selection of 11 film festivals worldwide and won the Special Jury Prize for Best Drama at the Amsterdam Film Festival.
Outside of her short... Read More