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    Tool Of North America Races DHL

    By SHOOT StaffUpdated:No Comments1539 Views
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    CLIENT

    DHL.

    PRODUCTION CO.

    Tool of North America, Santa Monica.

    Erich Joiner, director; Mark Plummer, DP; Jennifer Siegel, executive producer; Amy DeLossa, head of production; Jeffrey Beecroft and Pablo Richards, production supervisors; Joby Ochsner, producer. Shot on location in New York, Miami and Los Angeles.

    AGENCY

    Ogilvy & Mather, New York.

    David Apicella, executive creative director; Mike Wilson, creative director, copy; Fred Lind, creative director, art; Ashby Parsons and Mickey Paxton, art directors; Marc Lucas, copywriter; Melanie Baublis, executive producer.

    EDITORIAL

    Big Sky Editorial, New York.

    Chris Franklin, editor; Cheryl Panek, producer.

    POST

    Big Sky Editorial.

    Miky Wolf, online editor.

    Technicolor Creative Services, Hollywood.

    Sparkle, colorist.

    VISUAL EFFECTS

    The Mill, New York.

    Michael Gibson, visual effects supervisor; Wendy Garfinkle, producer; Judy Roberts, lead Flame artist, "Cargo Train"; Dirk Greene, lead Flame artist, "Vacation"; David Parker and Tara Demarco, assistant Flame artists, "Cargo Train"; Richard de Carteret, assistant Flame artist, "Vacation."

    AUDIO POST

    Sound Lounge, New York.

    Glen Landrum, mixer, "Cargo Train"; Tom Jucarone, mixer, "Vacation"; Rob Sayers, mixer, "The Race."

    SOUND DESIGN

    Big Sky Editorial.

    Chris Franklin, sound designer.

    THE SPOTS

    In "Cargo Train" (:30), FedEx and UPS drivers glare at each other while stuck at a railroad crossing. As they do so, a train speeds by, hauling a fleet of new yellow DHL delivery trucks. In the :30 "The Race," a UPS driver and a FedEx driver speed through a city to deliver packages to the same business, only to find that DHL has beaten them both. And in "Vacation" (:30), a FedEx worker is bombarded with reminders of DHL’s growing presence wherever he goes on his holiday.

    Spots broke June 15.

    Category:ScreenWork



    Influx of Talent At DAVID New York Includes The Creative Director Duo Of Erin Evon and Jason Burke

    Monday, November 25, 2024

    Global creative agency DAVID has made seven creative hires in its New York office. Coming aboard are the creative director duo of Erin Evon and Jason Burke; associate creative directors Kelsey Miller, Tori Mortenson and Maris DiTullio; sr. copywriter Adam Goffstein; and sr. art director Victoria Rocha.

    All will report to Daniel Lobaton, North America, chief creative officer, and André Toledo, chief creative officer.

    Creative directors Evon and Burke have teamed on campaigns for Goldfish, Snyder’s of Hanover, Tide, Shopify, Samsung and Uber Eats. They’ve been working together for seven years at such NY agencies as R/GA and Saatchi & Saatchi. While at the latter, Evon was one of the creative behind “It’s a Tide Ad,” the Procter & Gamble Super Bowl takeover that at the Cannes Fest scored a Film Grand Prix, Titanium Cannes Lion and Creative Effectiveness Gold Lion as well as a Grand Effie.

    Associate creative directors Miller and Mortenson were most recently at Mekanism working for Jose Cuervo and Quaker Oats. DiTullio had been an associate creative director at Deutsch LA where she worked on Taco Bell. Prior to Deutsch LA, she worked at Crispin Porter+Bogusky on Domino’s, and RPA on Apartments.com.

    Sr. copywriter Goffstein served previously at The Martin Agency and MullenLowe Boston, working for brands like Buffalo Wild Wings and Busch Light. Rocha contributed to award-winning campaigns like Michelob Ultra’s “Dreamcaster” and Spotify’s “Spreadbeats.”

    The seven new team members join the existing NY contingent in their newly opened office space at the iconic Domino Sugar Factory in Williamsburg, Brooklyn.

    “Talent is at the core of who DAVID is,” said Lobaton. “We are a first name agency so... Read More

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