The Tiffen Company, a manufacturer of imaging accessories, has announced its new product lineup for the 2015 International CES exhibition, which will be held at the Las Vegas Convention Center from January 6-9. Defining the trend for image maker gear and technology, Tiffen will be giving show attendees an exclusive inside look at a number of new breakthrough products at booth C10441, including the CES Innovation Honoree Steadicam CURVE.
“We have spent decades immersed in the image making world and consider ourselves master architects when it comes to developing innovative digital imaging accessories,” said Steve Tiffen, president and CEO of the Tiffen Company. “The connection we have with the imaging community runs deep. From skateboarders and soccer moms to wedding photographers, independent filmmakers and Hollywood cinematographers, we have crafted Tiffen products that transcend genres and skillsets, connecting everyone through the art of image making. Laying the groundwork for 2015, our new Tiffen products carry forward that core DNA innovation and define the image making trends of tomorrow.”
The special star of this year’s Tiffen show offerings is CES’ newest Digital Imaging Innovation Honoree, Steadicam CURVE. The CES Innovation Awards is an annual competition honoring outstanding design and engineering in consumer technology products.
A groundbreaking camera stabilization product from the Steadicam brand, CURVE’s compact form factor gives GoPro users the freedom to shoot shake-free video. The CURVE handle can be locked for use as a handgrip for capturing the most adventurous shots, or folded up to fit in a back pocket for maximum portability. CURVE provides Steadicam Hollywood stabilization to the action-oriented GoPro user, promising a flawless shot every time. Steadicam CURVE for GoPro is designed specifically for use with GoPro HERO, GoPro HERO2, GoPro HERO3, GoPro HERO3+ and most recently, GoPro HERO4 Black and Silver cameras.
Also joining Steadicam’s consumer-friendly lineup of gear at CES 2015 is the SOLO camera stabilizer and monopod. The Steadicam SOLO has been ingeniously engineered for versatile shooting with both DSLRs and camcorders, and can be used hand-held, as a monopod, or with the optional Arm & Vest, making it suitable for a wide range of prosumer and professional video productions.
For CES 2015, Tiffen is rolling out brand new products designed with today’s technological needs in mind. The latest is the ZING imageTaker collection, the ultimate solution for perfecting iPad photography. The ZING collection includes an innovative iPad case that gives users the ability to quickly switch from protecting to shooting, all without the trouble of removing the iPad from the case. Carry, shoot and protect in style, all in one step, with ZING’s lineup of cases, pouches and straps.
Tiffen will also be showcasing the latest updates to Tiffen Dfx. Version 4 now offers OFX plugin support for compatibility with digital intermediate workflows such as Blackmagic Design DaVinci Resolve and Assimilate Scratch, as well as The Foundry’s high-end NUKE visual effects program. Dfx Version 4 also adds historical photographic processes and motion picture film stocks to its extensive collection of features and capabilities.
Featuring cutting-edge filter technology, Tiffen’s brand new XLE Series filters help color correct images captured during long, extreme exposure shooting, producing a smooth, softening effect on objects and matter in motion. On display at CES 2015, the APEX, the ADVANTIX and the AXENT XLE filters are the ultimate imaging tools designed to provide control for these issues on a wide range of sensors and lenses in various lighting environments.
For run-and-gun location lighting, the Lowel PRO Power LED is a compact focusing light available in hi-CRI tungsten or daylight color, with impressive output and a wide fresnel 8:1 focus range for lighting from a distance. Dimmable without color shift, the light works with both AC power and its special DC accessory battery system, which can clamp-mount to the stand or be used with a shoulder strap for handheld lighting. The Lowel PRO light is ideal for on-the-go shooting and small location studio setups.
First-Time Feature Directors Make Major Splash At AFI Fest, Generate Oscar Buzz
Two first-time feature directors who are generating Oscar buzz this awards season were front and center this past weekend at AFI Fest in Hollywood. Rachel Morrison, who made history as the first woman nominated for a Best Cinematography Oscar---on the strength of Mudbound in 2018--brought her feature directorial debut, The Fire Inside (Amazon MGM Studios), to the festival on Sunday (10/27), and shared insights into the film during a conversation session immediately following the screening. This came a day after William Goldenberg, an Oscar-winning editor for Argo in 2013, had his initial foray into feature directing, Unstoppable (Amazon MGM Studios), showcased at the AFI proceedings. He too spoke after the screening during a panel discussion. The Fire Inside--which made its world premiere at this year’s Toronto International Film Festival--tells the story of Claressa “T-Rex” Shields (portrayed by Ryan Destiny), a Black boxer from Flint, Mich., who trained to become the first woman in U.S. history to win an Olympic Gold Medal in the sport. She achieved this feat--with the help of coach Jason Crutchfield (Brian Tyree Henry)--only to find that her victory at the Summer Games came with relatively little fanfare and no endorsement deals. So much for the hope that the historic accomplishment would be a ticket out of socioeconomic purgatory for Shields and her family. It seemed like yet another setback in a cycle of adversity throughout Shields’ life but she persevered, going on to win her second Gold Medal at the next Olympics and becoming a champion for gender equality and equitable pay for women in sports. Shields has served as a source of inspiration for woman athletes worldwide--as well as to the community of... Read More