Tiffany Rolfe will be joining growth consultancy co:collective as partner and chief content officer, effective June 1. She departs from Crispin Porter + Bogusky (CP+B), where she served as VP/executive creative director, heading up the L.A. office. The move to co:collective brings her to New York.
Rolfe began her advertising career at CP+B in 2002 as an art director and ascended to the helm of the L.A. office. At CP+B, she created renowned work for brands such as MINI, Burger King, Volkswagen and Virgin Atlantic. She served as creative director on “truth” and American Express OPEN and, most recently, was executive creative director on Old Navy, Microsoft, Grey Poupon, and Bolthouse Farms’ Baby Carrots. Prior to CP+B she was a partner in a web entertainment company, designing sites and media for Pixar, Walt Disney and Sony Pictures.
Her work has been honored nationally and internationally by every major award show including the Titanium and Grand Prix at Cannes, Gold at One Show and One Show Interactive, Gold Clios and Pencils at D&AD.
“Bringing another partner into the company is a significant event for us,” said Ty Montague, a co-founder of co:collective. “With her creative track record Tiffany could work anywhere she wanted. We feel lucky that she felt ready to step outside of advertising and try something new by joining us. The folks at CP+B are friends and collaborators….We’re having a great time working with them today and that will continue.”
Andrew Keller, CEO of CP+B, said the agency is “looking forward to partnering” with Rolfe at co:collective.
Rolfe related that her tenure at CP+B has been “educational, challenging, and incredibly fun. I hope to bring my lessons and experience to my new role at co:collective. Co is bravely pursuing a new approach for how brands, agencies and creative studios can work together. A unique opportunity like this was hard for me to say no to and something I think I’m prepared for thanks to working at CP+B. I look forward to helping extend co’s business and creating meaningful content and solutions for brands. Not to mention, co’s collaboration model also means that we can work together on projects with CP+B. So we will stay close, but this endeavor represents a new exciting phase in my career.”
Co: Collective was launched in September 2010 by Montague, Rosemarie Ryan (who are co-CEOs), Neil Parker (head of business strategy) and Richard Schatzberger (head of technology experience).
Director Cassandra Brooksbank Joins Monument Content For Spots and Branded Content
Monument Content has signed director Cassandra “Cassie” Brooksbank for U.S. representation spanning commercials and branded content. She brings to her directing and storytelling the experience and skills of a writer, conceptual artist, editor and visual effects artist.
Her body of work as a director includes Pepsi’s “Selfie” featuring Lionel Messi amid a flurry of fans, Barclays madcap women’s Soccer League spot where she collaborated closely with the agency to develop the creative, ultimately winning the Grand Jury Prize at the Sports Industry Awards, and a grass-roots campaign for Fellow Coffee. The latter just didn’t brew buzz; it helped raise $1.2 million on Kickstarter.
Prior to joining Monument Content, Brooksbank had been repped in the U.S. for commercials by production house Hey Wonderful.
On the long-form front, she is repped by CAA for film and television. And on the horizon is her debut feature, My Masterpiece, produced by Sylvester Stallone’s Balboa Productions and backed by Amazon.
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