TIFF in collaboration with Instagram has launched the TIFFxInstagram Shorts Festival, a digital shorts competition, which invites aspiring and established filmmakers from around the globe to upload their original 60-second-or-less short using Instagram video. Competition opens today; deadline for submissions is July 20, 2016. To submit, upload your entry on Instagram with hashtag #TIFFxInstagram and complete the submission form here.
“TIFF’s commitment to discovering and developing emerging filmmakers is unwavering,” said Piers Handling, director and CEO of TIFF. “Our collaboration with Instagram is the perfect opportunity to celebrate the work of filmmakers from all over the world and discover up-and-coming talent through the world’s largest creative digital community, showcased by the world’s largest public film festival.”
Marne Levine, chief operating officer of Instagram, said, “More than 500 million people are using Instagram each month for visual inspiration and creative expression, including video. Over the last six months, the total time people spent watching video on Instagram has increased by 150%. Filmmakers are already taking advantage of this platform to promote their work and to create films for the Instagram community. We are looking forward to be collaborating with TIFF to celebrate the craft of short filmmaking through the TIFFxInstagram Shorts Festival.”
TIFF programmers will select 30 finalists, which will be showcased on TIFF’s website and Instagram channel from August 8 to 17. A six-person jury comprised of film industry professionals and influential Instagram community members will then select one winner for Judge’s Choice Award. Judges include director Ava DuVernay (Selma) (@directher); writer-director Xavier Dolan (Mommy, I Killed My Mother) (@xavierdolan); music video director and photographer Nabil Elderkin, (Kanye West’s “Mercy”, John Legend’s “All of Me”) (@nabildo); and stop-motion animation artist Rachel Ryle (@rachelryle). In addition to the jury awards, online audiences can vote for their favorite film by liking it on Instagram. Voting closes August 17. The film with the most “likes” will receive the Fan Favorite Award. Awards will be announced August 18.
More judges and prizing will be announced in the coming weeks.
The Many Hires Jeremiah Wassom As Group Creative Director
Independent agency The Many has added Jeremiah Wassom as group creative director.
Wassom most recently worked a decade at Deutsch LA where, as SVP/creative director, he led the Taco Bell account and won new business for the agency. His agency past also includes AKQA and TBWAChiatDay. His creative work has touched the QSR, video games, automotive, fashion, and culture brand sectors. He also served eight years with the United States Marine Corps.
“Throughout his career, Jeremiah has helmed work that has not only made me personally jealous but has consistently pushed brands to show up in memorable and innovative ways,” said Josh Paialii, head of creative at The Many. “One look at his body of work and you will see his passion for storytelling and craft has raised the bar for entire categories, driving participation with many brands’ most loyal fans. Beyond being a world-class creative director and maker, Wassom is a proven team player and strategic thought leader. He’ll be a great addition to the leadership team at The Many working across all accounts. His role will be immediately felt as he guides and supports each of the creative leads in the department.”
A 20-year creative with agency, brand, and freelance experience, Wassom has forged a creative approach which focuses on crafting engaging connections rather than simply make ads. He sees the need for advertising to mean more, not simply do more.
The Many believes that true business growth is made possible by harnessing the power of participation and partners with brands to forge deeper connections with consumers, cultivate trust and loyalty, and maximize marketing spend and execution. The agency is built around a flexible model that offers a suite of capabilities, including... Read More