Bicoastal original music and sync licensing company The Music Playground has promoted L.A.-based Deborah Cally to VP of licensing.
Handling creative pitching, deal negotiations, and business development with an array of clients, Cally has been integral to the growth and success of The Music Playground where she’s helped place or create music across thousands of TV shows, advertisements, trailers, promos, films, and other media.
Working with brands and entertainment companies such as Google, Amazon, Microsoft, Samsung, Netflix, NBC, HBO, Showtime, Fox, CBS, and MTV, Cally brings over 20 years of experience in the music industry and has a keen ear for finding the right piece of music to elevate picture.
Eric Hillebrecht, chief creative officer of The Music Playground, said, “Deborah was brought in six years ago to open up doors for us and instead she broke down walls. I am ecstatic about the growth she has brought to our company and even more proud of her growth with us and to call her our VP of licensing.”
The Gardening.club. Grows AI Talent Roster
The Gardening.club., the sister company to production house The Sweetshop, has assembled a lineup of eight new artificial intelligence (AI) artists. The ensemble of talent looks to redefine storytelling by fusing cutting-edge AI with human creativity. The Gardening.club.โs guiding rule is that AI is never just a substitute; it must enhance and expand creative vision.
The fresh cohort of AI artists will bring an extra dimension to the work already championed by futurist Tomas Roope, co-founder of The Gardening.club, along with AI artist and co-founder Jacqui Kenny whose collaborative projects with brands like Gucci, Google, OpenAI and Louis Vuitton have impacted both the art and commercial worlds.
Melanie Bridge, co-founder and CEO of The Sweetshop and co-Founder of The Gardening.club,, said, โWeโve made it our mission to unearth the worldโs top AI artistsโit was a mandate for us that each would be a brilliant storyteller with a unique voice. It was also crucial that their body of work demonstrated not only artistic vision but would seamlessly translate into the commercial world. Itโs not common to see this level of mastery in AI artistry, and we believe our roster of eight represents the very best out there today.
Bridge continued, โWe have also been working hard with copyright lawyers worldwide to develop a comprehensive system of protocols, that ensure we can confidently use AI in our commercial projects--we are very proud of this and believe it to be an industry first.โ
Joining The Gardening.club are a group of talented artists who have already made waves as storytellers in the AI art world--Kenny, Floam World, Nathan Boey, Ethereal Moon, Junie Lau, Aashay Singh, YZA Voku, and KEZIAI. These artistsโ backgrounds are... Read More