Register

    Technicolor To Acquire VFX Studio Mr. X

    By SHOOTUpdated:No Comments2175 Views
    PARIS --

    Technicolor has reached an agreement to acquire Mr. X, a North America-based (Toronto and NY) provider of visual effects to TV and international film clients. Financial terms of the deal were not disclosed. The acquisition remains subject to approval by the Government of Canada’s Department of Canadian Heritage.

    Mr. X would join Technicolor’s Production Services division, which includes Oscar-winning MPC (The Moving Picture Company). MPC will continue to address leading projects for both its studio and advertising clients, while Mr. X will focus on high-concept TV production, genre features and international film co-productions. Mr. X and its clients will also be able to access Technicolor’s postproduction portfolio, proven operational excellence and leading technology solutions.

    Mr. X will operate as Technicolor’s VFX brand for television and become a wholly owned subsidiary of Technicolor. Mr. X’s co-founder and president, Dennis Berardi, will become global managing director of Mr. X reporting to Tim Sarnoff, president of Production Services for Technicolor. Mr. X currently employs over 200 professionals in Toronto and New York.

    “By joining forces with Technicolor’s Production Services, division,” said Berardi, “we will have greater scale, resources and access to cutting edge technology and R&D to serve our clients and to continue to grow the business.”

    Mr. X services include design and pre-visualization, 3D animation, CGI effects, compositing, VFX supervision and production management. Mr. X has worked or is currently working on major television series such as “Vikings” for the History Channel, “Penny Dreadful” for Showtime and Guillermo del Toro’s upcoming “The Strain” for FX; as well as feature films including “RoboCop,” “Anchorman: The Legend Continues” and the "Resident Evil” franchise for Constantin Film.

    Category:News
    Tags:Mr. XTechnicolor



    AI-Assisted Works Can Get Copyright With Enough Human Creativity, According To U.S. Copyright Office

    Wednesday, January 29, 2025

    Artists can copyright works they made with the help of artificial intelligence, according to a new report by the U.S. Copyright Office that could further clear the way for the use of AI tools in Hollywood, the music industry and other creative fields.

    The nation's copyright office, which sits in the Library of Congress and is not part of the executive branch, receives about half a million copyright applications per year covering millions of individual works. It has increasingly been asked to register works that are AI-generated.

    And while many of those decisions are made on a case-by-case basis, the report issued Wednesday clarifies the office's approach as one based on what the top U.S. copyright official describes as the "centrality of human creativity" in authoring a work that warrants copyright protections.

    "Where that creativity is expressed through the use of AI systems, it continues to enjoy protection," said a statement from Register of Copyrights Shira Perlmutter, who directs the office.

    An AI-assisted work could be copyrightable if an artist's handiwork is perceptible. A human adapting an AI-generated output with "creative arrangements or modifications" could also make it fall under copyright protections.

    The report follows a review that began in 2023 and fielded opinions from thousands of people that ranged from AI developers, to actors and country singers.

    It shows the copyright office will continue to reject copyright claims for fully machine-generated content. A person simply prompting a chatbot or AI image generator to produce a work doesn't give that person the ability to copyright that work, according to the report. "Extending protection to material whose expressive elements are determined by a machine ...... Read More

    MySHOOT Profiles


    Add A Comment