Tim Wettstein has joined Team One as executive creative director. He will team with exec director Paul Silverman to lead the agency’s Dallas office.
With a wealth of international experience including stints in London, Amsterdam and Stockholm, Wettstein brings additional creative expertise and global cultural perspective to the shop, which includes brands such as Lexus, Indian Motorcycles, EA and The Ritz-Carlton. Among his past affiliations are 72andSunny, CP+B, J. Walter Thompson, and BBDO New York.
Wettstein is known for his first-to-market executions including a breakthrough broadcast TV spot in stereoscopic 3D and the first interactive “Eye Contact Installation” for the Ad Council/Autism Speaks from BBDO NY that was honored in the Next Experiential category of the AICP Next Awards in 2012 and is now part of the permanent collection at the Museum of Modern Art in New York. His passion for finding creative solutions that use technology in innovative ways brought to life Bullseye’s Playground for Target, an immersive, in-store gaming experience allowing the player to physically walk throughout a game and interact with characters within a store environment using Google’s Tango 3D mapping technology.
Wettstein has also led campaigns for Google, Carl’s Jr, Gillette, Best Buy and Call of Duty and is recognized by Cannes, Webby Awards, CLIO Awards, D&AD, LIA Awards, One Show and the Effie Awards.
“Tim brings a truly integrated way of thinking that will be a perfect addition to the creative leadership team,” said Chris Graves, chief creative officer at Team One. “He’s a talented creative with a passion for design and problem-solving, and his energy and enthusiasm are contagious.”
A pilot in his spare time and self-declared “engine enthusiast,” Wettstein has an adoration for cars, motorcycles and planes which will bring an added passion to the Lexus brand’s continued design evolution.
