Production company Superprime has added Rodrigo Valdes to its roster of filmmakers for commercial representation in the U.S.
Mexican-born, L.A.-based director Valdes blends his unique vision and elevated craft to create genre-bending and immersive cinematic experiences. Valdes nurtured his passion for filmmaking at his father’s postproduction company, where he honed his talents by experimenting with color correction, VFX, and green screens. After dropping out of film school, Valdes and a few friends pooled their tuition money to shoot short films. These short films would become music videos and commercials and lead to his co-founding of The Maestros, which has evolved into a leading production company in Latin America.
“As a director, I strive to fuse my passion for cinema with inspired acting and visual storytelling to bring out unexpected feelings in the audience,” said Valdes. “I’m very excited to join the incredibly talented roster at Superprime and take my craft to the next level.’’
Valdes has helmed campaigns for VW, Toyota, Honda, Fiat, Coca-Cola, Gatorade, and The North Face, among others. In the last two years alone, his work has garnered three Cannes Film Lions and two gold Ciclopes, as well as many other international awards. Prior to joining Superprime, he was repped in the U.S. ad arena by Gloria Content.
“Rodrigo’s style is fresh and unique,” said Michelle Ross, managing director/EP of Superprime. “His work with luxury car brands and the way he tells a story in such a beautiful way really captivated us.”
Jules Feiffer, Pulitzer Prize-Winning Cartoonist and Writer, Dies At 95
Jules Feiffer, a Pulitzer Prize-winning cartoonist and writer whose prolific output ranged from a long-running comic strip to plays, screenplays and children's books, died Friday. He was 95 and, true to his seemingly tireless form, published his last book just four months ago.
Feiffer's wife, writer JZ Holden, said Tuesday that he died of congestive heart failure at their home in Richfield Springs, New York, and was surrounded by friends, the couple's two cats and his recent artwork.
Holden said her husband had been ill for a couple of years, "but he was sharp and strong up until the very end. And funny."
Artistically limber, Feiffer hopscotched among numerous forms of expression, chronicling the curiosity of childhood, urban angst and other societal currents. To each he brought a sharp wit and acute observations of the personal and political relations that defined his readers' lives.
As Feiffer explained to the Chicago Tribune in 2002, his work dealt with "communication and the breakdown thereof, between men and women, parents and children, a government and its citizens, and the individual not dealing so well with authority."
Feiffer won the United States' most prominent awards in journalism and filmmaking, taking home a 1986 Pulitzer Prize for his cartoons and "Munro," an animated short film he wrote, won a 1961 Academy Award. The Library of Congress held a retrospective of his work in 1996.
"My goal is to make people think, to make them feel and, along the way, to make them smile if not laugh," Feiffer told the South Florida Sun Sentinel in 1998. "Humor seems to me one of the best ways of espousing ideas. It gets people to listen with their guard down."
Feiffer was born on Jan. 26, 1929, in the Bronx. From... Read More