Havas Group has acquired Langoor, an independent ad agency in India. A full-service digital shop led and driven bycreative technologists, Langoor has grown steadily since being founded in 2010, and is now present across India, the Middle East and Australia. Its team of 170 specialists provide meaningful digital experiences and connections to multi-national corporations, local brands and start-ups across strategy, online marketing, website planning and development, data analytics, marketing automation, e-commerce and SEO. Langoor will be rebranded as Langoor Havas and be led by its co-founder Venugopal Ganganna who will take on the newly created position of chief digital officer, Havas Group India, reporting to Rana Barua, group CEO, Havas Group India. Langoor Havas will have three key focus areas–health, business and vernacular–and will expand their services to markets outside of India in the coming months….
Brooklyn-based production company Ghost Robot has added the mono-monikered Nieto to its directorial roster. The Paris-based helmer began his career in the U.S. with viral work for Burger King (Crispin Porter+Bogusky) and Nike (Wieden+Kennedy) before taking on spots for Sprint (Goodby Silverstein & Partners), Oreo (The Martin Agency), Lenovo (Ogilvy) and LensCrafters (Marcel). International clients include Coca-Cola, Ikea, Perrier, and Argos. Ghost Robot and its directors, including Nieto, are handled in the U.S. by indie rep firm Free Agents, a Patricia Claire company….
New Land, an award-winning Scandinavian production house, is launching in the U.K. The company, which is based in Stockholm and Copenhagen, will open a new office in London to represent its roster of directors The new central London office will be headed up by Trine Pillay, a former executive producer at Smuggler London. New Land’s directorial roster includes Laerke Herthoni whose Volvo EVA film won a Grand Prix in Creative Strategy at Cannes 2019. She has also worked with CHOC children’s hospital, and brands including Arla, and jeweler Georg Jensen. Sheila Johansson joined New Land Stockholm after starting out as an art director at McCann in New York. Her commercials credits include Mercedes-Benz, Swedish telco Telia, and fashion brand Weekday. She took the prestigious Roy Awards in Sweden by storm in 2018 by winning Best Director (first time for a female director), Best Film and Best Music Video. New Land’s three co-founders all continue to be working directors, including Gustav Johansson, who works worldwide on campaigns for brands including Volvo ("Moments"), H&M ("Lady Like"), HBO, Levi’s, Vogue and Nike. His work has won numerous awards including Cannes Lions, Clios and D&AD awards. Co-founder Daniel Kragh-Jacobsen works across commercials, music videos and narrative films. His “The Family” film for Ford won a Gold Lion at Cannes in 2016 and his short film Next Stop was nominated for a Danish Academy Award. His short film “The Lift” for shoe brand Bianco won two Bronzes and one Silver Lion at Cannes in 2019 as well as two Clio awards. Casper Balslev is also a co-founder, and is known internationally for his commercials, music videos and narrative content. His short film for fashion brand Han Kjøbenhavn was selected for the Saatchi & Saatchi New Directors’ Showcase. His awards include Cannes Lions and Eurobest awards. He has also directed music videos for acclaimed artists, including Alt-J, Marina & The Diamonds and The Presets. His commercials include work for brands such as Vodafone, Mercedes and Volkswagen. Niclas Larsson works across commercials and narrative films. His commercial work includes clients such as Volvo, Samsung and Chase Bank to name a few. Larsson was awarded the grand jury prize and the audience award at Gothenburg International Film Festival for his first short film, Vatten. Since then, Larsson has written and directed the short film series Magic Diner for Vogue, starring Alicia Vikander and Anna Wintour, and his recent emotive work for Mercedes has won numerous awards at Cannes, D&AD and the Clios The remaining roster comprises Tore Frandsen, Sandra Winther, Jan Gleie, Indra Hero Wide and Olivia Kastebring….
The Many Hires Jeremiah Wassom As Group Creative Director
Independent agency The Many has added Jeremiah Wassom as group creative director.
Wassom most recently worked a decade at Deutsch LA where, as SVP/creative director, he led the Taco Bell account and won new business for the agency. His agency past also includes AKQA and TBWAChiatDay. His creative work has touched the QSR, video games, automotive, fashion, and culture brand sectors. He also served eight years with the United States Marine Corps.
“Throughout his career, Jeremiah has helmed work that has not only made me personally jealous but has consistently pushed brands to show up in memorable and innovative ways,” said Josh Paialii, head of creative at The Many. “One look at his body of work and you will see his passion for storytelling and craft has raised the bar for entire categories, driving participation with many brands’ most loyal fans. Beyond being a world-class creative director and maker, Wassom is a proven team player and strategic thought leader. He’ll be a great addition to the leadership team at The Many working across all accounts. His role will be immediately felt as he guides and supports each of the creative leads in the department.”
A 20-year creative with agency, brand, and freelance experience, Wassom has forged a creative approach which focuses on crafting engaging connections rather than simply make ads. He sees the need for advertising to mean more, not simply do more.
The Many believes that true business growth is made possible by harnessing the power of participation and partners with brands to forge deeper connections with consumers, cultivate trust and loyalty, and maximize marketing spend and execution. The agency is built around a flexible model that offers a suite of capabilities, including... Read More