Creative studio Aggressive has expanded into a bigger collective: Loop, Niceshit, Andrey Trevgoda, and Melody Maker have come aboard, joining the company’s founders Alex Topaller and Daniel Shapiro. Loop is a multidisciplinary collective specializing in creative and art direction, visual storytelling, and motion design. Its portfolio includes cutting-edge videos for Adidas, and data-inspired projects for Intel, as well as cinematic and atmospheric opening sequences for Amazon’s Inside The Boys. Barcelona-based trio Niceshit consists of Carmen Angelillo, Guido Lambertini, and Rodier Kidmann, turning out illustration and animation work that’s notable for its playful character design, bold colors, and humorous narratives–from elegant line-driven projects for Google and Offline CBD, to complex 2D mixed with 3D pieces like The Feelings or live-action driven Shoe Show. Creative commercial and music video director Trevgoda uses his visual language to solve communication problems over multi-format media for brands such as VICE, TikTok, and Nestlé. Melody Maker started out styling artists like M.I.A., Rihanna, and Iggy Azalea before joining the cult youth brand BOY London as creative director. A veteran of The Mill, Melody has to her credit music videos for Gorgon City and Greentea Peng, the gravity-defying Oppo “Shake,” as well as films for clients such as Logitech, Gillette and Herbal Essences. Topaller and Shapiro teamed as a duo to garner Grammy, MTV VMA, The One Show and D&AD awards recognition. Their experiences have been exhibited at SXSW, Global Expo Dubai and The UN General Assembly….
Sinners and Saints Adds Apple Pie To Its Branded Menu
Bicoastal Sinners and Saints--the multidisciplinary studio overseen by managing director/executive producer Heather Heller, and partners/EPs Yann Henric and Thomas Carroll--has added Apple Pie Tabletop to its roster for branded content. Known for its food and beverage content creation, Apple Pie comprises the husband-and-wife team of director/DP Gene Dubin and director/art director Alisa Volodina. In addition to representation, the move expands Apple Pie’s production capabilities through the combination of its centrally located full-service studio in New York and a newly established mobile studio in Los Angeles. Apple Pie recently teamed with Sinners and Saints on a Wienerschnitzel project created by Innocean.
“We believe that our dual studio strategy positions us uniquely in the competitive landscape of food and beverage storytelling,” said Heller. “By blending the artistry of the New York studio with the flexibility of our Los Angeles location, we can tailor our productions to meet the unique demands of each project, regardless of geography.”
“Working with Sinners and Saints in the demanding field of tabletop was an absolute pleasure,” shared Apple Pie Tabletop in a joint statement. “Warm welcome, unwavering support and dedication--everything a director can ask for. The entire experience was both enjoyable and rewarding. We will not miss an opportunity to collaborate with them again.”
“The first thing you notice is that Apple Pie has beautiful work,” Heller observed. “Having worked with them, I can say that Gene and Alisa are extremely meticulous and detail-oriented; their combination of talent and agility appeals to agencies and clients.” Also appealing to Heller is Apple Pie Tabletop’s brisk international... Read More