Schiefer Media and creative content firm ChopShop are merging as Schiefer ChopShop (SCS). This partnership brings together a 31-year-old “real-time” media agency and a 13-year-old content production house. Spanning social media, content, influencer, digital product, media, creative, and strategy, SCS’s full-service team has the capability to deliver fully integrated campaigns for their client roster of global brands, including: Blizzard Entertainment, Boost Mobile/Sprint, Japan Tourism, and a host of automotive industry clients. Heading SCS are: third-generation automotive media executive, James Schiefer, who will lead as the agency’s CEO; action sports and documentary film director Zach Lyons, the company’s chief creative officer; third founder, Ken Anderson, a long-standing content studio executive; president and chief strategy officer Jeff Roach; COO Dan Mickelsen; SVP creative and ECD John Zegowitz; and VP of media Tim Walsh….–
Australasian production company Robber’s Dog has signed director Matt Smukler who continues to be represented by Community Films in the U.S. and Sonny London in the U.K. His credits include Coca-Cola, McDonald’s, Oreo and Reebok. Smukler’s short film The Hiccup also earned him Best Comedy Short Film at the San Diego International Film Festival and finalist positions at Woodstock International Film Festival and Soho Rushes Short Film Festival. He began his career as an art director, then transitioned to copywriter at several U.S. ad agencies, including a five-year tenure at Goodby Silverstein & Partners. He left the agency arena to direct full time in 2003.
FLEX Creative, a creative services agency specializing in the design and production of promotional and in-show content for broadcast television, cable and streaming industry clients, has acquired SuchAGoodDog, the Emmy-nominated marketing, promotions, and production company. The acquisition brings new clients Fox, ABC, Freeform and Reelz Network to FLEX. Headed by founder/CCO Peter Martin, FLEX now brings into the fold Steve Silverman, founder/CCO, SuchAGoodDog. Silverman becomes VP of marketing and creative for FLEX Creative. Silverman has worked on creative marketing campaigns for such high profile television projects as Empire, Fox’s Rocky Horror Picture Show, Gotham, American Idol, Baby Daddy, Queer Eye for the Straight Guy, and the World Series. He has also produced web shows Pretty, The Inn and Winterthorne….