Toronto and Montreal-based production company Someplace Nice has brought director Olivier Staub aboard its roster for representation in Toronto. One of Canada’s most awarded and active directors, Staub had previously been handled by Morrison in Toronto, and is currently repped by Great Guns in the U.S., U.K. and Asia, Les Enfants in Montreal, and The Producers in Australia. “37 Days” for heating company Atlantic is among Staub’s most notable achievements. To demonstrate the life-giving power of heat, he brought a 4,000kg glass cube 2,800m above sea level to the top of a glacier. For 37 days the greenhouse cube defied the harshness of the Canadian arctic as brought out of hibernation were plants and butterflies, literally pulling life out of dormancy but also giving birth to a beautiful piece of cinematography. The work one of the top 10 most awarded films worldwide in 2015-2016, receiving honors from Cannes Lions, One Show, Eurobest, LIA, Kinsale Sharks, New York Festival, Clio, D&AD and more. Staub also brings an exceptional level of detail to his craft. This can be seen in his recent spot, “Loop,” for Quebec insurance provider SAAQ, an impactful campaign to raise awareness about the danger of cell phone usage while driving. The cinematic piece uses stunt performers to recreate brutal collisions that can result from distracted driving, rendered in terrifying screen-within-a-screen loop. Among Staub’s other notable credits are “Scalpel” for Médecins Sans Frontières demonstrating the impact of donor support by showing the reality of medical care in war-torn countries, and “Trimming” for Home Depot which makes garden work seem epic…..
The Many Hires Jeremiah Wassom As Group Creative Director
Independent agency The Many has added Jeremiah Wassom as group creative director.
Wassom most recently worked a decade at Deutsch LA where, as SVP/creative director, he led the Taco Bell account and won new business for the agency. His agency past also includes AKQA and TBWAChiatDay. His creative work has touched the QSR, video games, automotive, fashion, and culture brand sectors. He also served eight years with the United States Marine Corps.
“Throughout his career, Jeremiah has helmed work that has not only made me personally jealous but has consistently pushed brands to show up in memorable and innovative ways,” said Josh Paialii, head of creative at The Many. “One look at his body of work and you will see his passion for storytelling and craft has raised the bar for entire categories, driving participation with many brands’ most loyal fans. Beyond being a world-class creative director and maker, Wassom is a proven team player and strategic thought leader. He’ll be a great addition to the leadership team at The Many working across all accounts. His role will be immediately felt as he guides and supports each of the creative leads in the department.”
A 20-year creative with agency, brand, and freelance experience, Wassom has forged a creative approach which focuses on crafting engaging connections rather than simply make ads. He sees the need for advertising to mean more, not simply do more.
The Many believes that true business growth is made possible by harnessing the power of participation and partners with brands to forge deeper connections with consumers, cultivate trust and loyalty, and maximize marketing spend and execution. The agency is built around a flexible model that offers a suite of capabilities, including... Read More