Creative studio Camp Lucky deepens its commitment to long form entertainment, launching an official division dedicated to feature and episodic development, as well as custom production and post collaborations. From film and television to network promos and branded content, Camp Lucky’s Long Form division, led by producer Lisa Normand, looks to build meaningful relationships while developing, producing and contributing to a variety of narrative, documentary and unscripted projects. The Camp Lucky team has worked on critically-acclaimed films including The Green Knight, Miss Juneteenth, Never Goin’ Back and A Ghost Story, as well as Emmy-nominated television for linear and streaming networks. Camp Lucky’s Long Form division is currently working on A24’s Mother Mary, an upcoming pilot for Magnolia Network, and the Camp Lucky-produced feature film, Psychopomp. Previously a senior attorney at a global law firm, Normand represented Fortune 100 companies and artists alike in trademark, copyright, and entertainment law. Since transitioning to film production, she has produced award-winning features, shorts, and commercials, in addition to post-producing network promos and episodic series for major linear and streaming platforms. Normand’s work has been screened at SXSW, Tribeca, Toronto, and Telluride, among others….
Indianapolis agency Young & Laramore (Y&L) has appointed its VP of strategy Kari O’Neill as an agency principal. She joins the ranks of fellow agency partners consisting of president and CEO Tom Denari, executive creative directors Trevor Williams and Bryan Judkins, and EchoPoint Media president Shannon Quinn. O’Neill retains her position as VP, strategy as she takes on an expanded role as an agency principal. O’Neill joined Y&L in 2016 and has become an integral force, leading the agency’s brand strategy and analytics practices for brands such as DEWALT, Rust-Oleum, Trane, Gainbridge, American Standard, and Goodwill. O’Neill is a naturally strategic thinker with the unique ability to glean customer insights through data. She excels in leading our teams to uncover the often unspoken, subconscious influences that drive consumer decision-making through behavioral observations and qualitative exercises. She champions business solutions for her clients, helping them answer critical business equations by establishing meaningful audience insights, building sound strategies around those audiences, and measuring those strategies’ impact on business. Before joining Y&L, O’Neill worked at the NCAA and Landor, collaborating with global brands like Crest and Oral-B….
Nikki Baker Becomes CEO At Fallon
Fallon has appointed Nikki Baker as its new CEO. Baker, who joined the creative agency in 2018 and has served as co-chief creative officer with Leslie Shaffer since 2021, succeeds Rocky Novak, who has been in the role since 2019.
Baker’s promotion to CEO comes at a time of significant momentum for the agency, including six consecutive years of growth and award-winning work.
Baker’s recent career highlights include creatively leading the Walmart partnership with the Publicis Groupe team and spearheading innovative campaigns such as the award-winning “RomCommerce” 23-episodic series and the internet-breaking Mean Girls campaign, among hundreds of other campaigns together with the brand over the past few years. Together with Shaffer, Baker has also been instrumental in elevating Fallon’s creative output for longstanding clients like Arby’s, Mattress Firm, and Front Door/American Home Shield.
“I’ve always been an admirer of Fallon, even before I joined. The chance to lead the agency is an absolute honor. Fallon is a place like no other with amazing talent and a legacy of building big, innovative, creative ideas,” said Baker. “Rocky has represented the best of Fallon. He’s been a great leader, and I couldn’t be more excited to take the reins and lead the agency through to the next chapter. With creativity at our core, we’re going to be as ambitious as ever, push boundaries, and continue embracing emerging platforms to deliver work that truly resonates in culture.”
Prior to joining Fallon six years ago, Baker held positions as creative director and art director at agencies including DDB and GSD&M, working with major brands such as McDonald’s, Southwest Airlines, and Wrigley. Her work has been recognized by... Read More