San Francisco area production company Hoytyboy Pictures has signed director Daniel Jeannette for spots and branded content. Jeannette served as animation director and visual effects supervisor for the new Spike Jonze film Where The Wild Things Are, and animation director on the feature Happy Feet….Bicoastal Park Pictures has added Brazilian directing team 300ml to its roster. Previously repped by Hungry Man in the U.S., 300ml continues to be handled by Rio de Janeiro-based Mixer in Brazil….Lieven Van Baelen, Raf Wathion, Koen Mortier and Joe Vanhoutteghem of directing collective Lionel Goldstein have signed with N.Y.-based Skunk for U.S. representation….O.D. Welch has joined Prime Focus Group as COO, North America. Based in the company’s Hollywood office, Welch oversees the North American post and VFX service units (previously Post Logic Studios and Frantic Films VFX, respectively). Also under his purview are Prime Focus facilities in L.A., N.Y., Winnipeg and Vancouver. Prior to Prime Focus, Welch was president of the entertainment management group at Evolve Consulting. He earlier was chief operating and financial officer for the Computer Cafe Group….Arnie DiGeorge has been promoted from group creative director to executive creative director at Las Vegas-based R&R Partners. Creative directors and the production department will report to DiGeorge who as group CD guided the “What happens here, stays here” campaign for Las Vegas over the past several years. Also promoted at R&R has been Fletcher Whitwell who becomes VP of media and digital activation. He remains chief architect of the media department and now takes on oversight of R&R’s digital marketing division….
Director Cassandra Brooksbank Joins Monument Content For Spots and Branded Content
Monument Content has signed director Cassandra “Cassie” Brooksbank for U.S. representation spanning commercials and branded content. She brings to her directing and storytelling the experience and skills of a writer, conceptual artist, editor and visual effects artist.
Her body of work as a director includes Pepsi’s “Selfie” featuring Lionel Messi amid a flurry of fans, Barclays madcap women’s Soccer League spot where she collaborated closely with the agency to develop the creative, ultimately winning the Grand Jury Prize at the Sports Industry Awards, and a grass-roots campaign for Fellow Coffee. The latter just didn’t brew buzz; it helped raise $1.2 million on Kickstarter.
Prior to joining Monument Content, Brooksbank had been repped in the U.S. for commercials by production house Hey Wonderful.
On the long-form front, she is repped by CAA for film and television. And on the horizon is her debut feature, My Masterpiece, produced by Sylvester Stallone’s Balboa Productions and backed by Amazon.
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