Melanie Myers has returned to Wieden+Kennedy as global director of creative resources. She spent 11 years with W+K's Portland office before leaving in 2007 and later started WNTD, a creative recruiting and consulting company. WNTD will continue to operate with Myers' former partners. Based in W+K's Portland quarters, Myers will work closely with existing creative recruiters in each office to focus globally not only to find and hire outstanding and diverse talent in all offices, but to retain people who are already in place…..La Comunidad has expanded its strategic planning capabilities to include media services and connections planning. The independent, Miami-headquartered agency has appointed David Lawlor to head the new division under executive director of global strategy, Richard Monturo. Earlier in his career he was with Crispin Porter+Bogusky where during his five year tenure he helped develop and implement media strategies for both the general and multicultural markets for Burger King, Volkswagen, Geek Squad and Jawbone….Michael Dezso has joined JWT's Atlanta office as senior partner, director of strategic planning. He comes over from BBDO where he was VP, senior account planner. In his new role, Dezso will oversee strategy and planning across the office's clients including the U.S. Marine Corps, FEMA's National Flood Insurance Program, U.S. Virgin Islands Tourism, Brother, BlueCross BlueShield of Tennessee, Nokia and SCANA Energy. He will report directly to JWT's Atlanta CEO, Ridge White. Prior to BBDO, Dezso worked at Modernista in Boston as co-leader of the strategy and planning department and served as deputy director of planning on accounts including (RED), TIAA-CREF, Budweiser and Animal Planet….
Supreme Court Allows Multibillion-Dollar Class Action Lawsuit To Proceed Against Meta
The Supreme Court is allowing a multibillion-dollar class action investors' lawsuit to proceed against Facebook parent Meta, stemming from the privacy scandal involving the Cambridge Analytica political consulting firm.
The justices heard arguments in November in Meta's bid to shut down the lawsuit. On Friday, they decided that they were wrong to take up the case in the first place.
The high court dismissed the company's appeal, leaving in place an appellate ruling allowing the case to go forward.
Investors allege that Meta did not fully disclose the risks that Facebook users' personal information would be misused by Cambridge Analytica, a firm that supported Donald Trump 's first successful Republican presidential campaign in 2016.
Inadequacy of the disclosures led to two significant price drops in the price of the company's shares in 2018, after the public learned about the extent of the privacy scandal, the investors say.
Meta spokesman Andy Stone said the company was disappointed by the court's action. "The plaintiff's claims are baseless and we will continue to defend ourselves as this case is considered by the District Court," Stone said in an emailed statement.
Meta already has paid a $5.1 billion fine and reached a $725 million privacy settlement with users.
Cambridge Analytica had ties to Trump political strategist Steve Bannon. It had paid a Facebook app developer for access to the personal information of about 87 million Facebook users. That data was then used to target U.S. voters during the 2016 campaign.
The lawsuit is one of two high court cases involving class-action lawsuits against tech companies. The justices also are wrestling with whether to shut down a class action against Nvidia.... Read More