Dani Nadel has been upped to president of Publicis Modem & Dialog USA, the digital and direct arm of Publicis Worldwide in the USA. The promotion extends Nadel’s leadership responsibilities from her prior post as president of Publicis Modem & Dialog East in N.Y. to include oversight of the West Coast operation in San Francisco. John Rabasa continues as general manager of Publicis Modem & Dialog West and will report to Nadel who joined the agency after serving as senior VP of marketing at Digitas New York….Hollywood-headquartered entertainment marketing agency Trailer Park continues to grow its Blu Ray and DVD business sectors by melding those two previously existing units into a new Advanced Content Group. Concurrently, Trailer Park has named Curt Doty, one of Hollywood’s leading experts in Blu Ray and BD Live, as the new group’s executive VP. For the past five years, Doty was VP, creative services, with Universal Studios Home Entertainment….Dictionary Films, which maintains offices in Los Angeles and Chicago, has hired Tyler Jay as executive producer in its Chicago shop where he will team with exec producer Megan Maples. Jay comes over from the Chicago Olympic 2016 Bid Committee where he was exec producer of content overseeing the creative, execution and completion of 22 bid films. Earlier he served as a senior broadcast producer with Draftfcb, Chicago, and a producer at Leo Burnett, Chicago….
Director Cassandra Brooksbank Joins Monument Content For Spots and Branded Content
Monument Content has signed director Cassandra “Cassie” Brooksbank for U.S. representation spanning commercials and branded content. She brings to her directing and storytelling the experience and skills of a writer, conceptual artist, editor and visual effects artist.
Her body of work as a director includes Pepsi’s “Selfie” featuring Lionel Messi amid a flurry of fans, Barclays madcap women’s Soccer League spot where she collaborated closely with the agency to develop the creative, ultimately winning the Grand Jury Prize at the Sports Industry Awards, and a grass-roots campaign for Fellow Coffee. The latter just didn’t brew buzz; it helped raise $1.2 million on Kickstarter.
Prior to joining Monument Content, Brooksbank had been repped in the U.S. for commercials by production house Hey Wonderful.
On the long-form front, she is repped by CAA for film and television. And on the horizon is her debut feature, My Masterpiece, produced by Sylvester Stallone’s Balboa Productions and backed by Amazon.
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