Lisa Effress, formerly of TBWAChiatDay, Los Angeles, has joined Crispin Porter + Bogusky, Boulder, Colo., as senior integrated video producer. At TBWAChiatDay she headed broadcast and digital productions for such brands as Gatorade, Visa and PlayStation. Prior to TBWAChiatDay, Effress spent seven years in Minneapolis producing the Target broadcast campaign….Chad Stoller is transferring from Organic to BBDO as executive VP, director of digital strategy, BBDO North America….Bicoastal Post Logic Studios, a division of Prime Focus Group, has brought Kevin Wilson and Mick O’Connor aboard as audio engineer and manager, new business, respectively. Both will be based at Post Logic’s New York facility. Veteran artisan Wilson joins Post Logic from DuArt Film & Video in New York, where his clients included ABC, Cartoon Network, HBO and PBS. Meanwhile O’Connor most recently spent nine years as managing director & VP of sales at Devlin Video International in New York….
Director Cassandra Brooksbank Joins Monument Content For Spots and Branded Content
Monument Content has signed director Cassandra “Cassie” Brooksbank for U.S. representation spanning commercials and branded content. She brings to her directing and storytelling the experience and skills of a writer, conceptual artist, editor and visual effects artist.
Her body of work as a director includes Pepsi’s “Selfie” featuring Lionel Messi amid a flurry of fans, Barclays madcap women’s Soccer League spot where she collaborated closely with the agency to develop the creative, ultimately winning the Grand Jury Prize at the Sports Industry Awards, and a grass-roots campaign for Fellow Coffee. The latter just didn’t brew buzz; it helped raise $1.2 million on Kickstarter.
Prior to joining Monument Content, Brooksbank had been repped in the U.S. for commercials by production house Hey Wonderful.
On the long-form front, she is repped by CAA for film and television. And on the horizon is her debut feature, My Masterpiece, produced by Sylvester Stallone’s Balboa Productions and backed by Amazon.
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