Street Talk
The Cannes International Advertising Festival will introduce two new awards this year: An Interactive Agency of the Year Award; and a Direct Agency of the Year Award. Both honors will go to shops earning the highest number of awards in their respective competitions….Howard Woffinden has been named executive producer at Nydrle, West Hollywood. He succeeds Jeanne Mattiussi, who has moved on to Millennium Pictures as its West Coast-based exec producer….Radium, San Francisco and Santa Monica, has added to its team, bringing on board Inferno/Flame artist Raul Ortego and managing director Stelio Kitrilakis….Editor Jeff Landsman has joined Swell, Chicago. He comes over from Red Car’s Chicago shop….Director/producer Dennis Gelbaum will be directing kids, toys and other fare through Workshop, a New York-based division of Beaucoup Chapeaux….A Similar But Different Take On A Feature Film Debut
Similar But Different is not only the moniker for the directorial duo of Dani Girdwood and Charlotte Fassler but also in some respects an apt description of their feature filmmaking debut, My Fault: London (Amazon MGM Studios). The movie, which premiered last week on Amazon Prime Video, has on one level some select elements similar to what weโre accustomed to in the young adult (YA) universe--which helps make it familiar, comfortable and relatable--yet at the same time My Fault: London brings a new, decidedly different dimension to YA entertainment, uniquely meshing action-adventure, mystery, music, romance and humor. The film captures the feel of the underground London culture, lending an authenticity and contemporary vibe thatโs a departure from the norm when it comes to the adaptation of YA literature. This mesh of similar but different has served the film well in that there was some target audience skepticism initially over the notion of doing an English adaptation of the popular, fan-favorite Spanish-language novel โCulpa Mia,โ the first of the โCulpablesโ trilogy. Thus itโs most gratifying for Girdwood and Fassler to see the social media response after the release of My Fault: London, with many viewers enthusiastically embracing the film. My Fault: London introduces us to Noah (portrayed by Asha Banks) whoโs uprooted from her U.S. hometown, having to leave her boyfriend and friends behind to move with her mother (Eve Macklin) to London. Mom has a new rich husband (Ray Fearon) in London and their new residence is a mansion. There Noah meets Nick (Matthew Broome), her new stepbrother. They have an immediate mutual dislike for each other which blossoms into something quite different over time. Along the... Read More