Street Talk
Fox Television Studios has entered into a first-look deal with Crispin Porter+Bogusky (CP+B), Miami. Per the agreement, Fox gets a first look at concepts and content developed by CP+B that could spawn potential TV series. In addition to series, the relationship could result in branded entertainment, as well as program content across different platforms such as the Web and cell phones….Swedish director Henrik Hallgren has come aboard Compulsive Pictures, New York, for spot representation in the U.S. ….London-based M-A-D-E has inked a representation deal with Manifesto Films, which maintains shops in Zurich, Switzerland, and Vancouver B.C. Per the arrangement, director Reto Salimbeni, Manifesto’s founder, will be handled in the U.K. by M-A-D-E. In turn, Manifesto will platform M-A-D-E’s directors in Switzerland and Canada, including the New York-based helming team Suk & Koch….. New York-based animation studio Noodlesoup Productions has signed 3-D director/animator Doug Johnson and 2-D director/animator Chris Siemasko……The Cannes International Advertising Festival will honor Sony PlayStation as its Advertiser of the Year. The award will be presented on June 25….The Art Directors Club (ADC) is honoring Apple and TBWA/Chiat/Day, Los Angeles, with the Vision Award, to be presented on June 2 at the ADC gala….Apple, Avid and Omneon scored top honors at the National Association of Broadcasters (NAB) third annual Awards for Innovation in Media (AIM) Editor’s Choice honors. Editors from leading industry publications, including SHOOT‘s sr. editor/technology & postproduction Carolyn Giardina, participated in the judging. In the content creation category, Apple’s Final Cut Pro 5 came up a winner. In the content management category, Omneon’s Spectrum Media Server won. And receiving the 2005 AIM Editor’s Choice Award within the content delivery category was Avid’s Dnxchange…..Category:Street Talk
SUPERLATIVE Signs Director Claudia Abend For Spots and Branded Content
Latin American director/editor and documentary filmmaker Claudia Abend has joined SUPERLATIVE for her first U.S. representation spanning commercials and branded content.
Abend's empathetic docu-style POV has garnered several international awards for the documentary films Hit (2008) and The Flower of Life (2018). Her spotmaking credits include such brands as Procter & Gamble, Nestle and Blue Cross/Blue Shield. SUPERLATIVE has already worked with Abend, together producing a new ad campaign for digital agency Tinuiti and The Honest Company, a consumer goods corporation featuring eco-minded products.
“We found Claudia through her poignant documentaries on the festival circuit,” said SUPERLATIVE creative manager Stefan Dezil. “We are excited about her textured narratives, emotional storytelling, and her powerhouse long-form storytelling abilities, currently on her third feature film. As SUPERLATIVE continues to build our brand after premiering our latest films at Sundance and SXSW, Claudia is the kind of multidimensional artist we are excited to partner with on branded content and beyond. Fluent in English and Spanish, her reel shows real prowess with infants, food and skin products, families both young and old. Great visual storytelling and inspirational doc work.”
Abend began her career in her native Uruguay, studying film and editing in college. “My dad would show me films like Citizen Kane,” she said. “I love cinema and became an editor. It was here that I learned all about communicating human emotion.”
From the get-go, Abend hit it big as a documentary director, teaming with Adrianna Loeff on Hit, a movie chronicling pop artists of Uruguayan music. Abend took home a Best Editing... Read More
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