Director John Adams has joined Form, the Los Angeles-based production house headed by executive producer Craig Rodgers and director Jesse Dylan. Adams comes over from Area 51 Films, Santa Monica, his roost for the past three years….Word is that bicoastal/ international Partizan and director Anthea Benton have parted ways….Bicoastal Naked Project has signed director Paul Vos for spotwork….Lisa Margulis has come aboard bicoastal Anonymous Content as an executive producer. She served in the same capacity at her former roost, bicoastal HKM Productions. Margulis joins Anonymous shortly after the departure of executive producer Shelly Townsend who became managing director of bicoastal Headquarters. Margulis becomes part of an Anonymous commercial management team that also consists of Dave Morrison and executive producer Andy Traines……Directors Sean Mullens and Wayne Holloway have departed bicoastal Brand, a satellite of bicoastal Headquarters. "Sean and Wayne are indeed moving on," Headquarters partner/president Tom Mooney said in a statement. "Sean and I have had a wonderful working relationship over the past few years, I have a great deal of respect for him, and I wish him all the best. Wayne was only with us for a year, but I enjoyed working with him, and I wish him well." Partner/executive producer Brian Farhy is also leaving the company. As for the future of Brand, Mooney said, "With regard to Brand, it’s certainly a possibility that we’ll maintain and restructure the company, but I haven’t made any decisions as yet"….Editor Dave Herman has joined Version2. Editing, New York….Veteran animation and visual effects producer Andrea Mansour has been named head of commercials for San Francisco-based animation studio Wild Brain. She last served in a production management role for CMT, a division of MTV Networks, in Nashville. Earlier in her career she was a senior producer at San Francisco-headquartered visual effects house Radium….Digital Kitchen, Seattle, Chicago and Venice, Calif., has hired executive producer Wendy McCarty, most recently of post facility Avenue, Santa Monica and Chicago. McCarty will work out of the company’s Seattle office…
Director Lucrecia Signs With PRETTYBIRD For Her 1st U.S. Representation
PRETTYBIRD, the production company helmed by Paul Hunter, Kerstin Emhoff, and Ali Brown, has added award-winning filmmaker Lucrecia to its roster for U.S. commercial and music video representation. This marks the director’s first representation in the U.S. market.
Lucrecia has been signed to PRETTYBIRD UK since 2021, soon after winning UKMVA’s Best Pop Newcomer award for her Tarantino-esque music video for rapper/singer-songwriter Ashnikko--which the director pitched, prepped, and shot in only four days. Since joining PRETTYBIRD UK, Lucrecia has quickly made a name for herself. Her striking narratives, combined with a hyper-real aesthetic and iconic world creation, have been the centerpieces of her filmmaking and photography.
Her work has gone viral on more than one occasion. Her commercial for bibigo, “Live Delicious,” was widely admired and even recreated on an episode of Jimmy Kimmel. She has won awards from Kinsale Shark, Creative Circle, and UKMVA, as well as recognition at the Cannes Lions Young Directors Awards and Ciclope Awards.
Candice Dragonas, VP, talent strategy/executive producer PRETTYBIRD US, said of Lucrecia, “She brings a uniquely stylish approach to storytelling with the perfect splash of humor and playfulness. I admire her extreme passion for her craft and the drive to create at the top of her game.”
In addition to Lucrecia’s cinematic visual aesthetic, she routinely engages in another unique form of self-expression: nail art. She has had everything from whipped cream and cherries to chrome flames adorning her nails.
At PRETTYBIRD, Lucrecia joins a roster of filmmakers including Academy Award-winning duo Daniels (Everything Everywhere All At Once), A.V. Rockwell (A Thousand... Read More