Los Angeles-headquartered Top Dog Films, a division of bicoastal RSA USA and London-based RSA Films, has signed filmmaker Martin Scorsese for exclusive commercial representation…. At press time, director Tenney Fairchild of bicoastal M-80 Films and his producer, Glenn Rudoloph, were recuperating at Cedars-Sinai Hospital, Los Angeles, after a car accident that occurred last Saturday (8/4). Both are expected to make a full recovery, according to M-80 executive producer Gregg Stern. Fairchild was scheduled to embark on a Hyundai job at the time of the accident; filling in for him on the assignment is director Thom Higgins….Bicoastal production house Here And Now has opened with a directorial roster that includes Keva Rosenfeld, Brian Ades, Nick Quested and Danny Weisberg. The shop also handles director Louis Ng on the East Coast. Here And Now is part of the Stoney Road family of companies….Director Clark Anderson, formerly of Rhythm & Hues, Los Angeles, has joined Ka-Chew!, the recently launched live-action commercial division of Hollywood animation studio Klasky Csupo. Also jumping aboard Ka-Chew! is director Bil White, who shifts over from sister spot animation shop Class-Key Chew-Po Commercials….Itemus, the Toronto-based parent company to the recently shuttered Shooting Gallery Inc., has filed for bankruptcy protection in Canada….Lee Garfinkel is joining D’Arcy as president/chief creative officer, worldwide. Based in New York, he becomes part of a trio serving in the agency’s newly configured office of the president, joining president/CEO John Farrell and president/chief branding officer Susan Gianinno. Garfinkel most recently served as chairman, chief creative officer at Lowe Lintas & Partners…. John Butler, co-founder of Sausalito, Calif., agency Butler Shine & Stern, has been elected president of the board of directors of the One Club for Art and Copy, the New York-headquartered nonprofit group that promotes creativity in advertising….Gary Ward, former executive producer/partner of the recently closed Crash Films, has been named executive producer of Mad River Post/Santa Monica….Thom Sidoti, a well-known line producer, has become executive producer at Copper Media, the West Hollywood-based production house headed by president Mel Gragido….Composer Klaus Badelt has joined Santa Monica-based music and sound design company Primal Scream…. Seattle-headquartered design house Theorem has added designer Ludovic Schorno, and expanded into Southern California with the launch of a studio in Culver City….
Nike’s “So Win” Wins Super Clio
Last night (2/10) in New Orleans, the Kansas City Chiefs faced off against the Philadelphia Eagles in a repeat match up of 2023’s top teams, but this time, the Eagles came out on top. As the Eagles dominated the game from start to finish, it was the commercials that kept the audience entertained, and Nike scored points with the ad industry to win the 2025 Super Clio Award, a special honor given out by the Clio Awards for the most creative commercial to air during the Super Bowl. On advertising’s biggest night, many brands leaned into familiar tropes like humor, talking animals, and famous faces to win over consumers, but Nike’s “So Win,” by Wieden+Kennedy Portland, stood out for its pitch perfect pacing, script and message of strength. The brand returned to the Super Bowl stage after 27 years and made a bold statement that won over the Super Clio jury.
As the yellow Gatorade was poured in Caesars Superdome, the Clio Awards’ jury of industry chiefs--brand leaders and creators of celebrated Super Bowl spots from the past and present--huddled to decide which ad scored the most points with consumers. Representatives from Verizon, PepsiCo Foods US, PRETTYBIRD, Highdive Advertising, Mischief, BBDO, VML and more voted and decided that the most creative spot of Super Bowl LIX was from Wieden+Kennedy Portland and would be awarded the coveted Lombardi-Trophy-sized Clio statue.
The Super Clio was introduced in 2015 in collaboration with WPP’s global chief creative officer, Rob Reilly. He and Clio Awards CEO Nicole Purcell recognized a need to highlight the revolutionary work that’s introduced during the Super Bowl with an honor selected by the people who make ads and understand the nuances of producing a groundbreaking commercial for the big... Read More