Video streams served increased 38.8 percent in 2006 to 24.92 billion across all entertainment media sites, including free ad supported and subscription services, according to Accustream Media’s Streaming Media Growth report, released March 6.
The largest streaming video networks included portals such as Yahoo and MSN, while traditional media brands including Disney/ABC, CBS, Viacom, TimeWarner/AOL and NBC Universal also showed a significant streaming share. Video platforms Brightcove and Roo Media also performed well.
Reflecting an increasingly competitive content environment, broadband streams per unique user per site declined 10.9 percent in 2006 to 10.6 streams, excluding video advertising streams.
Music videos commanded the largest share of streaming video, 35.5 percent of total streams, followed by news with 23.6 percent. Total news streams were up 90 percent and viewing share by 38 percent over 2005.
“Media and entertainment brands fully embraced broadband publishing in 2006,” said Accustream’s research director Paul Palumbo. “They made more premium content available and fashioned syndication relationships with aggregators who can deliver audiences. More growing base high speed users and the adoption of Flash propelled the market.”
Beyoncé’s Halftime Show Highlighted Netflix’s NFL Debut On Xmas Day
Beyoncé provided more excitement than either game during Netflix's NFL debut on Christmas Day.
Riding into her halftime appearance on a white horse, the 32-time Grammy winner rocked her hometown Houston crowd with a nearly 13-minute performance on Wednesday.
She surprised fans by bringing along Shaboozey to perform "Sweet Honey Buckiin" and Post Malone joined her for "Levii's Jeans."
The action on the field didn't live up to expectations as the NFL showcased four of the AFC's top five teams.
Patrick Mahomes and Travis Kelce exposed a glitch in Pittsburgh's defense during Kansas City's 29-10 rout in the first game.
The broadcast itself went off just fine, quickly becoming the second-most popular live title on Netflix to date, according to NFL Media.
Lamar Jackson and the Ravens led C.J. Stroud and the Texans to 17-2 at halftime before Beyoncé stole the show.
Mariah Carey opened Wednesday's doubleheader with a taped performance of "All I Want for Christmas is You" and then the two-time defending Super Bowl champion Chiefs trounced the Steelers to clinch the No. 1 seed in the AFC.
There were no signs of any major streaming issues during the game after Netflix experienced minor blunders at the start of the pregame show. The broadcast opened with roughly 10 seconds of silence because it appeared studio host Kay Adams' microphone wasn't turned on.
Beyoncé's live performance at NRG Stadium was supposed to be the biggest test for the streaming giant and it seemed to go off without a hitch.
Mahomes threw for 320 yards and three touchdowns and Kelce had eight catches for 84 yards and one score as the Chiefs (15-1) earned a first-round bye and home-field advantage throughout the AFC playoffs. The... Read More