Director Daniel Wårdh has joined the roster of Stept Studios for representation in the U.S. spanning commercials and branded content. This marks his first time being repped in the American ad market.
Originally from Gothenburg, Sweden, Wårdh started his filmmaking career combining the tempo and attitude of street culture with his passion for music and fashion. Growing up a skateboarder, and seemingly always having a camera in hand, Wårdh adopted a first approach to filmmaking which had him acting as a one man band where grand ideas meant experimenting and refining his style on his own. In his early days, he looked at limited budgets as fuel for developing creative visions. Today, Wårdh’s self-taught and unrestrained approach combined with years of experience on new projects with diverse teams has created a visually-driven style that differentiates him as a director.
With music as his main source of inspiration and as an avid record collector, he has an extensive collection on deck that helps lead his creative process. His latest project for Amazon, “A Job for You,” shows off his playful curiosity as a director and his talent for symmetry in his transitions. Wårdh has also led projects for brands such as Haagen-Dazs, Subway, H&M and IKEA.
“Daniel’s approach to filmmaking is experience-focused creative that allows the viewer to connect with the brand instead of just watching the commercial,” said Nick Martini, founder of Stept Studios.
Wårdh added, “I’ve been following the works of Stept for quite some time and always found their work and roster super inspiring. Not only is the work they put out really good, but they also seem to be a tight group of people working together for the love of film. I couldn’t be happier to now be a part of it.”
Wårdh is also represented by Camp David Film in Sweden, Peoplegrapher in Germany, SatelliteMyLove in France and Karat in Belgium/UAE.
Stept Studios is a creative and production studio based in Los Angeles, Toronto and Jackson Hole, Wyoming.