CLIENT
i3 Mobile/Pronto.
PRODUCTION CO.
Spontaneous Combustion,
New York.
Tony Robins, executive creative director; Dana Yee, design director; Julie Watkins, senior visual effects designer; Haejin Cho, designer; Greg Kupiec, junior designer; Sally Kapsalis, managing director; Trevor King, senior producer.
AGENCY
Draft Worldwide, New York.
Shelley Lanman, creative director; Jackie Anderson, executive producer; Laura Lippman, producer; Stacy Van Wickler, copywriter; Adam Goldberg, art director.
STOCK FOOTAGE
Image Bank Film by Getty Images, New York.
EDITORIAL
The Blue Rock Editing Company, New York.
Karama Horne, editor; MaryAnn Davis, assistant editor.
AUDIO POST
Soundtrack Studios, New York.
Scott Cannizzaro, mixer/engineer.
MUSIC
No Fat Radio & Music, New York.
Klas Wikberg and Greg Arnold, composers/executive producers.
THE SPOT
The :60 "Questions" features an array of icons and live-action stills, which are bathed in orange and yellow light, along with graphic icons and animated bars. The bars reveal questions that are answered by the voiceover. Pronto is a service that gives users access to virtually any information when they’re "on the go," through the use of their mobile phones.
Spot broke April 8.