Live action director and motion designer, Brian Bowman has joined New York City-based Spontaneous as its creative director. He spent the past three years as the creative director for design and interactive at Nice Shoes
“This marks a new era at Spontaneous.” said VP/managing director Cara Cutrone. “Brian’s live action and interactive experience brings new capabilities that will enhance our already strong design, CG and VFX offerings. His work as a director has exposed him to high profile clients including Microsoft, HBO and MTV while his work as a designer has placed him at the helm of a broad range of advertising and entertainment projects. His diverse background and multi-dimensional approach resonates with both artists and clients.”
Bowman was recently the design and interactive creative director on a variety of projects, including the stereoscopic 3D short film Found, interactive live visuals for the band Tiny Victories, and Kanye West’s seven-screen short film Cruel Summer. Bowman also worked as a creative director at Digital Kitchen and as a designer at Tronic Studio.
AD&Co. Launches Studio A; Davida Hall To Head New Venture As Sr. Director of Creative Content
Female-founded and led creative marketing agency AD&Co. has opened Studio A. The new venture will serve as AD&Co.’s in-house social brand content division, focused on developing and producing digital programming for advertising, social media, and influencer marketing campaigns designed to reach today’s audiences on the most popular and pivotal platforms. Davida Hall has been named to head Studio A as sr. director of creative content. She shifts over from AD&Co. where she held the same title since December 2023. Hall’s affiliations prior to AD&Co. include PopSugar and Studio71.
Amy Demas, founder and chief creative officer of AD&Co., said, “We understand content is king-—or queen—and that our clients need to engage their customer communities where they live. That inspired the logical expansion of AD&Co with Studio A, which is committed to producing only the most engaging and authentic brand stories.”
Studio A will harness both AD&Co’s and Hall’s deep expertise in the lifestyle sector, as content creators and avid consumers. Specializing in reaching audiences where they spend their time, the studio is immersed in social media, pop culture, and current trends, expertly crafting visuals, language, and storytelling to reinforce client brand identities and cut through the noise.
Studio A debuts with the “This Is Me” campaign for Love + Craft + Beauty, a brand dedicated to embracing and promoting diversity within the beauty space. “This Is Me” highlights Gen Z’s affinity for radical self-expression that allows individuals to tell their own stories, free from labels, using beauty and fashion as tools of authenticity. The campaign showcases models celebrating their unique qualities to present... Read More