Audio postproduction company Sound Lounge has promoted Mike Gullo from sr. producer to executive producer, and hired Liana Rosenberg as producer.
Gullo will oversee all production and growth efforts surrounding Sound Lounge’s core business. This includes mixing, sound design and casting for television and radio commercials, digital content, and interactive media. Prior to Sound Lounge, Gullo served as marketing coordinator at Carl Fischer Music, where he worked to raise brand awareness and built the company’s customer base through cultivating relationships. He is a graduate of the University of Miami with a degree in Studio Music & Jazz Voice. Gullo will report to Sound Lounge partners Marshall Grupp, Tom Jucarone and Peter Holcomb.
Rosenberg will report to Gullo and will be responsible for client relations, accounting, and helping to oversee production. Rosenberg joins Sound Lounge from audio post company Hyperbolic Audio in New York, where she served as production coordinator, working on content across a variety of mediums, including commercials and animations. Rosenberg graduated with a Bachelors in Decision Science from Carnegie Mellon University and a Masters in Multicultural and Bilingual Education from University of Alcala de Henares in Madrid.
Eleanor Adds Director Candice Vernon To Its Roster For Spots and Branded Content
Director Candice Vernon has joined production house Eleanor for U.S. representation spanning commercials and branded content. She has already wrapped several jobs at Eleanor, which waited to announce her until they had a body of work together.
Via Eleanor, Vernon made history as the first Black director on a Febreze commercial. The “Small Spaces” campaign marks a major departure from Febreze’s typical blue-and-white world. The home of the “Revolving Door” commercial is a beautiful array of bold sunset hues, African prints, and African art.
Vernon said, “I asked myself, what feels right to me? What feels new? I wanted to bring an essence of not just Black Americans but the full diaspora. I wanted to make a statement that we’re not a monolith.”
Following the success of the “Small Spaces” campaign, Febreze brought Vernon back for a comedy-infused trifecta exploring the hilarious situations that call for an air freshening hero.
Febreze Brand VP Angelica Matthews said, “About two years ago, we realized the consumers that were the most loyal to Febreze were the African American consumers. And the more we learned, the more we realized the richness that we were really missing. So we said we have to go beyond just Black casting, we need to get Black directors that truly understand the culture that truly understand how to bring authentic performances out on screen. We really looked around the industry and noticed there’s actually a shortage of African American directors who have experience doing commercials. When we all saw Candice’s reel, we could all tell the passion for the craft, passion for really trying to help us from where we are to where we’re trying to go.”
Vernon brings a unique lens to... Read More