Therapy has signed sound designer Eddie Kim who comes over from 740 Sound Design & Mix, his roost for the past seven years. His work spans spots, features, shorts, documentaries, music videos and video games. Kim’s sonic stylings were notably featured in this year’s Super Bowl spots “A Dream Car. For Real Life” for Kia out of David&Goliath and the classic cartoon character-infused “Everyone” for Metlife out of Goodby, Silverstein & Partners.
Kim has also lent his audio acumen to feature films including 8 Mile, Riding Giants, Dogtown and Z Boys, and Kiss Kiss Bang Bang, and top video game titles including “Prince of Persia: Warrior Within” and “Enter the Matrix.”
While earning a BFA in Film from San Francisco-based Academy of Art University, Kim developed his audio style by immersing himself in Bay Area culture as a highly sought-after D.J. After a year working on projects with local Outpost Studios, he headed south to Los Angeles where he spent the next five years as a sound designer at Danetracks, Inc., before landing at 740 Sound Design.
Kim’s work over the years has garnered assorted awards at such competitions as Cannes, the AICP Show, D&ADs and the Clios. On the web, he has worked on an educational animated series that teaches the ABC’s of literacy to children around the world. Kim also recently contributed to a Los Angeles MOCA installation for a project created by C.R. Stacyk.
Led by founders Joe DiSanto, John Ramsey, Wren Waters and Doobie White, Therapy offers talent and resources spanning creative editorial, sound, design and postproduction.
Director Lucrecia Signs With PRETTYBIRD For Her 1st U.S. Representation
PRETTYBIRD, the production company helmed by Paul Hunter, Kerstin Emhoff, and Ali Brown, has added award-winning filmmaker Lucrecia to its roster for U.S. commercial and music video representation. This marks the director’s first representation in the U.S. market.
Lucrecia has been signed to PRETTYBIRD UK since 2021, soon after winning UKMVA’s Best Pop Newcomer award for her Tarantino-esque music video for rapper/singer-songwriter Ashnikko--which the director pitched, prepped, and shot in only four days. Since joining PRETTYBIRD UK, Lucrecia has quickly made a name for herself. Her striking narratives, combined with a hyper-real aesthetic and iconic world creation, have been the centerpieces of her filmmaking and photography.
Her work has gone viral on more than one occasion. Her commercial for bibigo, “Live Delicious,” was widely admired and even recreated on an episode of Jimmy Kimmel. She has won awards from Kinsale Shark, Creative Circle, and UKMVA, as well as recognition at the Cannes Lions Young Directors Awards and Ciclope Awards.
Candice Dragonas, VP, talent strategy/executive producer PRETTYBIRD US, said of Lucrecia, “She brings a uniquely stylish approach to storytelling with the perfect splash of humor and playfulness. I admire her extreme passion for her craft and the drive to create at the top of her game.”
In addition to Lucrecia’s cinematic visual aesthetic, she routinely engages in another unique form of self-expression: nail art. She has had everything from whipped cream and cherries to chrome flames adorning her nails.
At PRETTYBIRD, Lucrecia joins a roster of filmmakers including Academy Award-winning duo Daniels (Everything Everywhere All At Once), A.V. Rockwell (A Thousand... Read More