Songtradr, the B2B music company under the aegis of CEO Paul Wiltshire, has launched Smart Sync, an advanced technology to track, control, and monetize music catalogs. A key feature includes Songtradr’s next generation watermarking technology that solves inherent licensing challenges faced by video games and digital platforms, expanding revenue potential for music rights holders.
Smart Sync offers advanced digital rights management technology allowing labels, publishers, and production music libraries to manage their music for global sync across digital platforms, including YouTube, Facebook, Instagram, and TikTok. Additionally, rights holders can take advantage of increased monetization through a suite of subscription and premium sync products, including Pretzel and Songtradr (unique products for customers by vertical: Content Creators, Businesses, Games, Apps, Platforms and Brands). The product also provides catalogs with direct access to global brand sync opportunities through Songtradr Group businesses, such as Big Sync Music and MassiveMusic.
Smart Sync provides rights holders the ability to: monitor digital music use and manage claims and releases on platforms like YouTube; enable automation to determine claims/releases from known and unknown sources; manage rights issues; view performance insights, including audience demographics, territories, and top-performing tracks; and license music to Songtradr’s customer base of content creators, businesses, games, apps, platforms and brands.
Rom-Com Mainstay Hugh Grant Shifts To The Dark Side and He’s Never Been Happier
After some difficulties connecting to a Zoom, Hugh Grant eventually opts to just phone instead.
"Sorry about that," he apologizes. "Tech hell." Grant is no lover of technology. Smart phones, for example, he calls the "devil's tinderbox."
"I think they're killing us. I hate them," he says. "I go on long holidays from them, three or four days at at time. Marvelous."
Hell, and our proximity to it, is a not unrelated topic to Grant's new film, "Heretic." In it, two young Mormon missionaries (Chloe East, Sophie Thatcher) come knocking on a door they'll soon regret visiting. They're welcomed in by Mr. Reed (Grant), an initially charming man who tests their faith in theological debate, and then, in much worse things.
After decades in romantic comedies, Grant has spent the last few years playing narcissists, weirdos and murders, often to the greatest acclaim of his career. But in "Heretic," a horror thriller from A24, Grant's turn to the dark side reaches a new extreme. The actor who once charmingly stammered in "Four Weddings and a Funeral" and who danced to the Pointer Sisters in "Love Actually" is now doing heinous things to young people in a basement.
"It was a challenge," Grant says. "I think human beings need challenges. It makes your beer taste better in the evening if you've climbed a mountain. He was just so wonderfully (expletive)-up."
"Heretic," which opens in theaters Friday, is directed by Scott Beck and Bryan Woods, co-writers of "A Quiet Place." In Grant's hands, Mr. Reed is a divinely good baddie — a scholarly creep whose wry monologues pull from a wide range of references, including, fittingly, Radiohead's "Creep."
In an interview, Grant spoke about these and other facets of his character, his journey... Read More