Songtradr, the B2B music company under the aegis of CEO Paul Wiltshire, has launched Smart Sync, an advanced technology to track, control, and monetize music catalogs. A key feature includes Songtradr’s next generation watermarking technology that solves inherent licensing challenges faced by video games and digital platforms, expanding revenue potential for music rights holders.
Smart Sync offers advanced digital rights management technology allowing labels, publishers, and production music libraries to manage their music for global sync across digital platforms, including YouTube, Facebook, Instagram, and TikTok. Additionally, rights holders can take advantage of increased monetization through a suite of subscription and premium sync products, including Pretzel and Songtradr (unique products for customers by vertical: Content Creators, Businesses, Games, Apps, Platforms and Brands). The product also provides catalogs with direct access to global brand sync opportunities through Songtradr Group businesses, such as Big Sync Music and MassiveMusic.
Smart Sync provides rights holders the ability to: monitor digital music use and manage claims and releases on platforms like YouTube; enable automation to determine claims/releases from known and unknown sources; manage rights issues; view performance insights, including audience demographics, territories, and top-performing tracks; and license music to Songtradr’s customer base of content creators, businesses, games, apps, platforms and brands.
Review: Writer-Director Coralie Fargeat’s “The Substance”
In its first two hours, "The Substance" is a well-made, entertaining movie. Writer-director Coralie Fargeat treats audiences to a heavy dose of biting social commentary on ageism and sexism in Hollywood, with a spoonful of sugar- and sparkle-doused body horror.
But the film's deliciously unhinged, blood-soaked and inevitably polarizing third act is what makes it unforgettable.
What begins as a dread-inducing but still relatively palatable sci-fi flick spirals deeper into absurdism and violence, eventually erupting — quite literally — into a full-blown monster movie. Let the viewer decide who the monster is.
Fargeat — who won best screenplay at this year's Cannes Film Festival — has been vocal about her reverence for "The Fly" director David Cronenberg, and fans of the godfather of body horror will see his unmistakable influence. But "The Substance" is also wholly unique and benefits from Fargeat's perspective, which, according to the French filmmaker, has involved extensive grappling with her own relationship to her body and society's scrutiny.
"The Substance" tells the story of Elisabeth Sparkle, a famed aerobics instructor with a televised show, played by a powerfully vulnerable Demi Moore. Sparkle is fired on her 50th birthday by a ruthless executive — a perfectly cast Dennis Quaid, who nails sleazy and gross.
Feeling rejected by a town that once loved her and despairing over her bygone star power, Sparkle learns from a handsome young nurse about a black-market drug that promises to create a "younger, more beautiful, more perfect" version of its user. Though she initially tosses the phone number in the trash, she soon fishes it out in a desperate panic and places an order.
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