BBDO New York won agency of the year honors while Smuggler earned the production company of the year mantle, and Henry-Alex Rubin was named the year’s best director at the recently wrapped CICLOPE Festival 2017 in Berlin. All three wins were tied in large part to Sandy Hook Promise’s “Evan,” one of three pieces to earn a CICLOPE Grand Prix–directed by Rubin of Smuggler for BBDO NY.
The short film is the story of Evan, a teen counting down the days to summer break, who demonstrates his boredom by writing on a table in the school library. The next day he finds someone has responded back. While we watch Evan’s story, another darker tale is unfolding simultaneously. The other story contains warning signs that a teen may be planning a school shooting. Those signs–which initially go unnoticed even though they were right in front of us–are later called to our attention.
The other two Grand Prix winners at CICLOPE WERE Jay-Z’s “The Story of O.J.” directed by Jay-Z and Mark Romanek, produced by The Mill, and Audi’s “Enter Sandbox” directed by Kjetil Botten Skogly and produced by Media Monks.
Among other special honors, The Mill was named animation company of the year, MPC the top VFX studio, NO6 the best editing company, Ring The Alarm the outstanding music company, ArtOfficial Agency the leading sound company, and MediaMonks the digital company of the year.
More than 100 entries were awarded in different categories at CICLOE. For a full rundown of winners, click here.
Droga5 Appoints Emma Montgomery As Global Chief Strategy Officer
Creative agency network Droga5 has appointed Emma Montgomery as global chief strategy officer. She is the third global appointment for the agency this year, with Pelle Sjoenell named worldwide chief creative officer this past March, and global CEO Mark Green recently appointed this fall. Montgomery will be responsible for connecting and supercharging Droga5’s strategy and creative offerings globally. She will be based in its headquarters in New York City.
“Emma is a world-class strategic leader and authority that I’ve long admired and dreamt of being partners-in-crime with,” said Sjoenell. “Her work inspires the creativity that connects people and brands in ways that move business and culture forward, so I’m excited to finally be able to work with her alongside Mark, and to see her lead and further strengthen our leadership and strategy teams around the world.”
Montgomery joins Droga5 after serving as CEO of DDB Chicago. She’s been in the industry for over 20 years, and has served in several high-level leadership positions throughout her career, including as president and CSO of Leo Burnett Chicago, global CSO of TBWA, and CEO of Leo Burnett Australia. She’s also worked across a breadth of categories and multiple global clients such as Kraft, Aldi, Diageo and Molson Coors, among many others, including challenger brands and startups.
“I’m excited to join Droga5 and have the opportunity to help carve out a new path for the brand globally, building on its tremendous legacy of creative leadership,” said Montgomery. “The potential of Droga5, combined with the possibilities of Accenture Song, was too exciting to pass up. No other agency has what they have, and as marketing shifts, the chance to make creativity a genuine... Read More