CLIENT
National Mental Health Association.
PRODUCTION CO.
SHW Productions, New York.
Jancy Ball, director/producer; Rick Siegel, DP. Shot on location in New York.
AGENCY
Chandler Chicco, New York.
Heidi Feldman, executive producer; Marilyn Modny, art director; Deborah Cavanaugh, copywriter.
POST/audio post
Image Group Post, New York.
Joe Baron, online editor; William Kenny, assistant editor; Andy Klein, engineer.
VISUAL EFFECTS
Ross Wittenberg, New York.
Ross Wittenberg, graphics designer.
the spot
In the PSA "Jennifer Holliday Depression Awareness" (:60/:30), the actress encourages people to seek medical treatment as she talks about the symptoms of the disease. She speaks frankly of her own recovery from depression as the spot ends with a triumphant onstage performance.
Spot broke Oct. 5.