DAVID & GOLIATH IS FULL OF BOLOGNA
People tell tall tales, after which a voiceover confirms that each is “full of bologna,” just like the Hardee’s Fried Bologna Biscuit.
In one :15, a man proclaims that three of his cats speak English, with one fluent in Cantonese. In another, an offbeat gent tells us of a tap-dancing leprechaun who lives in his tree. Yet another outlandish story comes from a guy who claims that his shower is a teleporter that takes him to the planet Botog. And the fourth :15 introduces to a man who’s naked, chomping on a Fried Bologna Biscuit. He insists that he is invisible. But he wishes he weren’t so we could see how handsome he is.
Chris Smith of Smuggler directed for agency David&Goliath, Los Angeles. The ad shop’s creative team included chief creative officer David Angelo, executive creative director Colin Jeffery, creative directors John Battle and Jason Karley, associate creative director/art director Blake Kidder, associate creative director/copywriter Patrick Almaguer, head of production Carol Lombard, executive producer Christopher Coleman, and broadcast producer Kara Fromhart.
Max Malkin was the DP. Editor was Adam Bright of Spinach.
Visual effects house was Brickyard with its key players including exec producer Jeff Blodgett, head of production Diana Young and Smoke artist George Fitz.
Sound designers were Rommel Molina, Eddie Kim and Andrew Tracy of 740 Sound Design. Scott Ganary exec produced for 740.
BBH INTERNS CHAMPION SARCASM FONT This year’s crop of BBH Barn interns has taken action to prevent sarcasm being lost on anyone online–particularly via email, twitter or whatever your social media means of choice.
The BBH crew has invented a sarcasm font style dubbed “sartalics.” Sartalics are reverse italics that can be applied to any font on any platform. To muster support for sartalics, the BBH Barn folks have started a petition urging some of the Internet’s biggest players to adopt sartalics.
Visit http://sartalics.com to add your registered tweet to the movement. Once 10,000 messages are collected, they will be distributed to the CEOs of major technology companies such as Apple, Facebook, Google, Twitter, YouTube and Microsoft to encourage them to adopt the Sartalics font.
For a video explaining sartalics, visit http://www.youtube.com/watch?v=PHrbKZqwKvE&feature=related.
PEOPLE IN THE NEWS Hybrid production company Mothership, a sister shop to Digital Domain, has hired Scott Gemmell as head of production. A veteran producer with a varied background in live action, motion graphics, animation, VFX, online media, and creative branding, Gemmell will oversee day-to-day production of commercial projects flowing through Mothership. Gemmell was formerly head of production at Motion Theory and has spent over 12 years in commercial production on projects for AT&T, Audi, Budweiser, EA Sports, Guinness, Lexus, Nike, and Sony, among others…..Minneapolis-based creative design, CGI, animation, editorial and color correction company Crash+Sues has signed Nathan Keech as exec producer. Keech brings over a decade of experience to his new role, having worked in virtually every phase of the business. A founding partner and producer at Look Media Productions, Minneapolis, he went on to launch Keech Media, earning a dozen Telly Awards and other accolades during his career…
First-Time Feature Directors Make Major Splash At AFI Fest, Generate Oscar Buzz
Two first-time feature directors who are generating Oscar buzz this awards season were front and center this past weekend at AFI Fest in Hollywood. Rachel Morrison, who made history as the first woman nominated for a Best Cinematography Oscar---on the strength of Mudbound in 2018--brought her feature directorial debut, The Fire Inside (Amazon MGM Studios), to the festival on Sunday (10/27), and shared insights into the film during a conversation session immediately following the screening. This came a day after William Goldenberg, an Oscar-winning editor for Argo in 2013, had his initial foray into feature directing, Unstoppable (Amazon MGM Studios), showcased at the AFI proceedings. He too spoke after the screening during a panel discussion. The Fire Inside--which made its world premiere at this year’s Toronto International Film Festival--tells the story of Claressa “T-Rex” Shields (portrayed by Ryan Destiny), a Black boxer from Flint, Mich., who trained to become the first woman in U.S. history to win an Olympic Gold Medal in the sport. She achieved this feat--with the help of coach Jason Crutchfield (Brian Tyree Henry)--only to find that her victory at the Summer Games came with relatively little fanfare and no endorsement deals. So much for the hope that the historic accomplishment would be a ticket out of socioeconomic purgatory for Shields and her family. It seemed like yet another setback in a cycle of adversity throughout Shields’ life but she persevered, going on to win her second Gold Medal at the next Olympics and becoming a champion for gender equality and equitable pay for women in sports. Shields has served as a source of inspiration for woman athletes worldwide--as well as to the community of... Read More