Veteran writer/director Greg Popp, known for his comedic storytelling, has joined Seed Media Arts for U.S. representation spanning commercials and branded content. His portfolio includes notable work created for Head & Shoulders, Burger King and Anheuser-Busch, as well as fare featuring high-profile athletes such as Peyton Manning, Patrick Mahomes, Danica Patrick, Roger Federer, and Venus and Serena Williams.
Popp began his career on the agency side, serving as SVP/executive producer at DDB Chicago before embarking on a successful directorial career in 2005. That year he earned inclusion into SHOOT’s New Directors Showcase. Popp went on to receive numerous awards as a director including Gold Lion recognition at Cannes, Clios, Andys, and distinction for humor and talent performance from the AICP Show at MoMA.
Prior to coming aboard the Seed directorial roster, Popp had most recently been repped by Backyard Productions.
“I’m interested in having fun with my work and to me that means being in the action. The world of advertising has evolved so much over the past 10 years and I’m well aware that there’s incredible creative out there at all scales,” said Popp, noting that the Seed team is well equipped to help garner him strong creative projects and opportunities.
Seed founder Roy Skillicorn, a long-time collaborator of Popp, said, “Greg has an ability to transcend established humor boundaries while creating stories that compel an audience to either smile, chuckle or laugh out loud. With his ad agency experience, he understands all the creatives’ and producer’s concerns and thus is amicable and extremely buttoned up. What’s more, he’s both comfortable and accomplished directing celebrities, top sports personalities, actors and real people in both complex dialogue work and visual storytelling. His work is brilliantly crafted, I find magic in all his versatility and craftsmanship.”
Seed’s EP, partner and managing director Bradley Johnson shared, “Greg has the recipe for success: a passionate work ethic, intuitive comedic timing, a charismatic personality and an uncanny ability to draw out both powerful performances and authentic dialogue from his cast.”
Seed’s sales team consists of indie rep firms Schaffer/Rogers on the East Coast, Options on the West Coast, Heart Brains & Nerve in the Midwest, and Asprodites Reps in the South.
“Heretic” and “Maria” Set As Red Carpet Premieres At AFI Fest
The American Film Institute (AFI) has announced that Heretic, the psychological thriller starring Hugh Grant, and Maria, based on the life of opera singer Maria Callas starring Angelina Jolie, will round out the Red Carpet Premieres section at this year’s AFI Fest. The Heretic Gala Screening will take place on Thursday, October 24, and the Maria Gala Screening will be held on Saturday, October 26. The complete Red Carpet Premieres section includes the world premieres of Music By John Williams, Robert Zemeckis’ Here, Wallace & Gromit: Vengeance Most Fowl and Clint Eastwood’s Juror #2. All Red Carpet Premieres will take place at the historic TCL Chinese Theatre. The full lineup for AFI Fest 2024 will be unveiled on October 1.
“At the heart of AFI Fest is an unwavering dedication to celebrating the best in global cinema--together,” said Bob Gazzale, AFI president and CEO. “We look forward to uniting artists and audiences once again to be inspired by the art form in a powerful sense of community.”
Heretic follows two young missionaries (Sophie Thatcher and Chloe East) who are forced to prove their faith when they knock on the wrong door and are greeted by a diabolical Mr. Reed (portrayed by Grant), becoming ensnared in his deadly game of cat-and-mouse. The film is directed by Scott Beck and Bryan Woods and produced by Stacey Sher, Beck, Woods, Julia Glausi and Jeanette Volturno. The film will be released nationwide by A24 on November 8.
Directed by Pablo Larraín, Maria presents a tumultuous and beautiful depiction of one of the world’s most renowned artists and reimagines the legendary soprano in her final days in Paris, as Callas (Jolie)... Read More