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    Sedelmaier Absorbs Quilted Northern

    By SHOOT StaffUpdated:No Comments1392 Views
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    CLIENT

    Georgia-Pacific/Quilted Northern Bath Tissue/Quilted Northern Fresh & Moist Wipes.

    PRODUCTION CO.

    J.J. Sedelmaier Productions,

    White Plains, N.Y.

    J.J. Sedelmaier, director/producer; Bonnie Timmons, artist/designer; Rob Biddiscombe, Kathie Hopler, Al Gardella, Andrea Gonzalez, Sean Lattrell, Dave Lovelace and Dan Madia, animators/assistants; Irene Cerdas, production coordinator.

    AGENCY

    DDB New York.

    Charlie Picarillo and Tony Romeo, art directors/copywriters; Brian Fandetti, creative director; Anthony Curti, producer.

    VISUAL EFFECTS

    VirtualMagic Animation, North Hollywood.

    Chrisie Russell, technical director.

    AUDIO POST

    Cool Dry Place, New York.

    Susan Dyer, mixer/engineer.

    MUSIC/SOUND DESIGN

    Kondor Music, New York.

    Robbie Kondor, composer/sound designer.

    THE SPOTS

    Four commercials feature the popular Quilted Northern Quilters demonstrating the qualities of the bathroom tissue. In "New Kid Goes Formal" (:15), the blonde member dons long black gloves to compare lint left behind by Quilted Northern and Charmin. "New Kid Stars in Absorbency Demo" (:15) shows the same character wearing a yellow rain slicker to demonstrate the superior absorbency of Quilted Northern tissues. "Squeak" (:30) shows the trio at work with needle and thread; with each stitch, an audible sound resonates. The senior member of the team explains that the sound emanates from the special "squeaky-clean" absorbency that only Quilted Northern provides. "Squeak/Moist Wipes" (:30) introduces Quilted Northern Fresh & Moist Wipes, flushable cloths which contain an antibacterial formula.

    Spots broke in August.

    Category:ScreenWork



    “Beatles ’64” Documentary Captures Intimate Moments From Landmark U.S. Visit

    Thursday, November 28, 2024

    Likely most people have seen iconic footage of the Beatles performing on "The Ed Sullivan Show." But how many have seen Paul McCartney during that same U.S. trip feeding seagulls off his hotel balcony?

    That moment — as well as George Harrison and John Lennon goofing around by exchanging their jackets — are part of the Disney+ documentary "Beatles '64," an intimate look at the English band's first trip to America that uses rare and newly restored footage. It streams Friday.

    "It's so fun to be the fly on the wall in those really intimate moments," says Margaret Bodde, who produced alongside Martin Scorsese. "It's just this incredible gift of time and technology to be able to see it now with the decades of time stripped away so that you really feel like you're there."

    "Beatles '64" leans into footage of the 14-day trip filmed by documentarians Albert and David Maysles, who left behind 11 hours of the Fab Four goofing around in New York's Plaza hotel or traveling. It was restored by Park Road Post in New Zealand.

    "It's beautiful, although it's black and white and it's not widescreen," says director David Tedeschi. "It's like it was shot yesterday and it captures the youth of the four Beatles and the fans."

    The footage is augmented by interviews with the two surviving members of the band and people whose lives were impacted, including some of the women who as teens stood outside their hotel hoping to catch a glimpse of the Beatles.

    "It was like a crazy love," fan Vickie Brenna-Costa recalls in the documentary. "I can't really understand it now. But then, it was natural."

    The film shows the four heartthrobs flirting and dancing at the Peppermint Lounge disco, Harrison noodling with a Woody Guthrie riff on his guitar... Read More

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