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    Sacred Noise Has A J&J Moment

    By SHOOT StaffUpdated:No Comments1407 Views
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    CLIENT

    Johnson & Johnson.

    PRODUCTION CO.

    Minder, New York.

    Tony Kaye, director/DP; Tim Case and Kent Eby, executive producers; Clarissa Troop, producer. Shot on location in Montclair, N.J.

    AGENCY

    Lowe, New York.

    Rita Senders, executive VP/creative group head/copywriter; Beth McConnell, executive VP/creative group head/art director; Andy Langer, creative director; Eddie Szigethy, VP/senior producer.

    EDITORIAL

    Mad River Post, New York.

    Lucas Eskin, editor; Amy Lazarus, producer.

    POST

    Company 3, New York.

    Billy Gabor, colorist; Elisha Levin, producer.

    Nice Shoes, New York.

    Eric Gelgand, online editor.

    AUDIO POST

    Sound Lounge, New York.

    Tom Jucarone, mixer.

    MUSIC/SOUND DESIGN

    Sacred Noise, New York.

    Peter Rundquist, composer/sound designer, "Frogs"; Aaron Jaffee, composer/sound designer, "Short & Bald"; Jeff Rosner, executive producer; Marit Burch, producer.

    THE SPOTS

    Two :30 branding commercials—"Frogs" and "Short & Bald"—feature black-and-white footage of subtle ways parents’ lives change after a child is born. In "Frogs," a dad coaxes his young son to touch a frog, as the voiceover points out: "There was a time when poker night was what you looked forward to all week. So who would have thought that boy’s night out wouldn’t hold a candle to boy’s night in?." "Short & Bald" shows a mom giving a baby a bath in a sink, as the voiceover points out: "You always went for the tall, dark, handsome types. So who’d ever thought the love of your life would be short and bald?" Both ads conclude with the tagline, "Having a baby changes everything."

    Spots broke Nov. 7.

    Category:ScreenWork



    Director Tim Bullock Goes ROGUE In U.K.

    Wednesday, November 27, 2024

    Director Tim Bullock has joined ROGUE Films’ U.K. roster for commercials and branded content. He continues to be handled in the U.S. market by Ruffian, in Australia by Scoundrel, in France by Division and in Germany by Tony Petersen Film GmbH.

    Bullock’s work spans drama and comedy. In his own words, Bullock is “all about mining for a reaction--whether it be laughter or tears or inspiration.” He is a master of adopting a tone of voice and stylistic approach that suits the script and the message. Prior to joining ROGUE, Bullock was repped in the U.K. by Blink.

    Kate Taylor, ROGUE managing director and partner, commented, “Tim Bullock has a reel that oozes confidence and craft - that there are a few big chortles to be had, just makes it for me. I’ve been a huge fan of his for years--so, naturally, I’m delighted that he’s chosen to come to Rogue--and no, I don’t need to go to Specsavers. I know exactly what I’m looking at when I look at his work. Genius! That’s what.”

    Bullock said, “Throughout my time directing, Rogue has always been a name associated with rock-solid, quality work. I like that the company represents a breadth of directors with differing styles but all united by a high standard of work. Sam Brown is particularly inspiring to me. And what’s not to like about Kate Taylor? I’ve been a long time fan of hers and I can’t wait to work with her.”

    Famously a “suit” in his previous life, Bullock started out as a corporate recovery consultant for KPMG and then an account director at Saatchi & Saatchi before he began to fulfill his unleashed creativity directing short films. These shorts just kept winning awards so Bullock jumped ship from the corporate world and landed fully in the world of... Read More

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