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    Saatchi NY Hires Christopher Kief As Chief Technology Officer

    By SHOOTUpdated:No Comments2528 Views
    Christopher Kief
    NEW YORK --

    Christopher Kief has been appointed to the new position of chief technology officer at Saatchi & Saatchi New York.  He comes with deep experience as a director of creative technology, innovation and interactivity at agencies such as Saatchi & Saatchi LA and Crispin Porter + Bogusky.  He was most recently executive technology director at TBWA Worldwide and chief technology officer of Pilot.is, a design and technology unit within TBWA.

    Kief is charged with accelerating Saatchi’s application of technology to its creative product. He will partner with Saatchi & Saatchi’s recently appointed chief creative officer Jay Benjamin and chief production officer Tanya LeSieur.

    “We’re creating a maker culture at Saatchi New York”, says Benjamin. “Fast prototyping, immersive storytelling and constant experimentation. Chris brings us the technical and strategic leadership we need, as much a doer as he is a thinker.”

    Prior to TBWA, Kief served as director of creative technology and innovation at Saatchi & Saatchi Los Angeles where he was responsible for the creative execution of all Toyota North America’s digital marketing activities. His return to Saatchi reunites him with LeSieur. He began his career at Crispin Porter + Bogusky as an associate technology director, working on notable projects such as the Domino’s Pizza Builder and Pizza Tracker.

    Kief has additionally worked on brands such as Walmart and Nokia across top agencies including BBH, JWT, Goodby Silverstein & Partners, Y&R and FCB.  Over the course of his career he has received numerous awards including recognition from the Cannes Lions, One Show, SXSW and the Webbys.

    Category:News
    Tags:Christopher KiefTBWA



    Raoul Peck Resurrects A Once-Forgotten Anti-Apartheid Photographer In “Ernest Cole: Lost and Found”

    Friday, November 22, 2024

    When the photographer Ernest Cole died in 1990 at the age of 49 from pancreatic cancer at a Manhattan hospital, his death was little noted.

    Cole, one of the most important chroniclers of apartheid-era South Africa, was by then mostly forgotten and penniless. Banned by his native country after the publication of his pioneering photography book "House of Bondage," Cole had emigrated in 1966 to the United States. But his life in exile gradually disintegrated into intermittent homelessness. A six-paragraph obituary in The New York Times ran alongside a list of death notices.

    But Cole receives a vibrant and stirring resurrection in Raoul Peck's new film "Ernest Cole: Lost and Found," narrated in Cole's own words and voiced by LaKeith Stanfield. The film, which opens in theaters Friday, is laced throughout with Cole's photographs, many of them not before seen publicly.

    As he did in his Oscar-nominated James Baldwin documentary "I Am Not Your Negro," the Haitian-born Peck shares screenwriting credit with his subject. "Ernest Cole: Lost and Found" is drawn from Cole's own writings. In words and images, Peck brings the tragic story of Cole to vivid life, reopening the lens through which Cole so perceptively saw injustice and humanity.

    "Film is a political tool for me," Peck said in a recent interview over lunch in Manhattan. "My job is to go to the widest audience possible and try to give them something to help them understand where they are, what they are doing, what role they are playing. It's about my fight today. I don't care about the past."

    "Ernest Cole: Lost and Found" is a movie layered with meaning that goes beyond Cole's work. It asks questions not just about the societies Cole documented but of how he was treated as an artist,... Read More

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