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    Rikesh Lal Joins Erich and Kallman As Executive Creative Director

    By SHOOTUpdated:No Comments1398 Views
    Rikesh Lal (l), executive creative director, and Eric Kallman, chief creative officer & co-founder, Erich and Kallman
    SAN FRANCISCO --

    Erich and Kallman has hired Rikesh Lal as executive creative director. Lal is the indie agency’s first-ever ECD hire and joins at a time of record business growth for the agency. Lal was previously ECD and partner at Camp + King.

    Lal brings over 15 years of agency experience, expertise in building brands, and a track record of award-winning creative work to Erich and Kallman. While at Camp + King, he helped to grow the agency’s roster of brands and oversaw all creative output for clients such as Energizer, Google, RE/MAX, and Papa John's.

    “I’ve admired Erich and Kallman’s work for years. They have this innate ability to not only create advertising that captivates but is also smart, respects the audience and drives business. It's something I appreciate and look forward to being part of,” said Lal.

    2021 was Erich and Kallman’s strongest year ever. The agency won eight AOR accounts, including Great Wolf Lodge, Friendly’s Restaurants, and Foster Farms, which led to a 40 percent increase in revenue compared to pre-pandemic 2019. The team has delivered an ongoing slew of memorable brand campaigns for clients including Disney, Lucid Motors, Dole Foods, Hershey, Meineke Car Care, Great Wolf Lodge, New Belgium Brewing, Take 5 Oil Change, iRobot, and more. As a result of this business growth and creative momentum, Erich and Kallman’s staff has grown by more than 30 percent, with five out of its six departments run by women.

    Throughout his career, Lal has created campaigns for clients such as Nike, Converse, MINI, Sprite, Philips Electronics, and Microsoft. After beginning his career as an art director at Butler, Shine Stern and Partners, he worked at AKQA, DDB Amsterdam, and Publicis & Hal Riney. Along the way, Lal’s work has received top marks from Cannes Lions, the One Show, Effies, the London International Awards, Graphis Design, the Type Director’s Club, and Clio Awards.

    Category:News
    Tags:Erich and KallmanRikesh Lal



    A Closer Look At Proposed Measures Designed To Curb Google’s Search Monopoly

    Thursday, November 21, 2024

    U.S. regulators are proposing aggressive measures to restore competition to the online search market after a federal judge ruled Google maintained an illegal monopoly for the last decade.

    The sweeping set of recommendations filed late Wednesday by the U.S. Department of Justice could radically alter Google's business, including possibly spinning off the Chrome web browser and syndicating its search data to competitors. Even if the courts adopt the blueprint, Google isn't likely to make any significant changes until 2026 at the earliest, because of the legal system's slow-moving wheels.

    Here's what it all means:

    What is the Justice Department's goal?
    Federal prosecutors are cracking down on Google in a case originally filed during near the end of then-President Donald Trump's first term. Officials say the main goal of these proposals is to get Google to stop leveraging its dominant search engine to illegally squelch competition and stifle innovation.

    "The playing field is not level because of Google's conduct, and Google's quality reflects the ill-gotten gains of an advantage illegally acquired," the Justice Department asserted in its recommendations. "The remedy must close this gap and deprive Google of these advantages."

    Not surprisingly, Google sees things much differently. The Justice Department's "wildly overbroad proposal goes miles beyond the Court's decision," Kent Walker, Google's chief legal officer, asserted in a blog post. "It would break a range of Google products — even beyond search — that people love and find helpful in their everyday lives."

    It's still possible that the Justice Department could ease off on its attempts to break up Google, especially if President-elect Donald Trump... Read More

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