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    R&H, Sacred Noise Sled For Coke

    By SHOOT StaffUpdated:No Comments1439 Views
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    CLIENT

    The Coca-Cola Company.

    PRODUCTION CO.

    Rhythm & Hues Studios,

    Los Angeles.

    Craig Talmy, animation director; Michael Crapser, executive producer/commercials; Kat Dillon, live action head of production; Lisa White, CG producer; Wendy Mashburn, CG coordinator; Nicholas Titmarsh, CG supervisor; Mike Sandrik, lead lighter; Ian Hulbert and Roberto Smith, lead animators/choreography; Bud Myrick, choreography; Brian Downrick, Katherine Percy, Steve Baker and Kevin Bertazzon, animators; Pascal Chappuis, Betsy Asher Hall, Mary Lynn Machado, Thuc Nguyen and Gee Yeung, lighters; Andy Sheng, Carlo Volpati, Tomas Rosenfeldt and Bob Mercier, effects technical directors; Dan Quarnstrom, designer; Cam de Leon, environment design/ painter; Sei Nakashima, storyboard artist; Yeen-Shi Chen, Keith Hunter, Tex Kadonaga, Nicolas Imhof, Bradley Sick and Chien-Hsuing Wang, modelers; Mark A. McGuire, pipeline set-up; Quintin King, Will Telford and Joe Mancewicz, animation set-up.

    AGENCY

    McCann-Erickson, New York.

    Steve Landsberg, creative directors; Linda Kramer, executive producer; Paul Roy, producer; Beth Lambert, art director, "Sledding With Papa Bear"; Jeff Taylor, copywriter, "Sledding With Papa Bear"; Damaso Crespo, art director, "Family Carousel"; Brian Eddelson, copywriter, "Family Carousel."

    EDITORIAL/POST

    Rhythm & Hues Studios.

    Nate Hubbard, editor; Michael Theurer, editorial head of production; Tim Miller, Flame artist.

    AUDIO POST

    Sacred Noise, New York.

    Kevin Halpin, engineer.

    MUSIC/SOUND DESIGN

    Sacred Noise.

    Charles Lovejoy, composer/sound designer; Jeff Rosner, executive producer; Marit Burch, producer.

    THE SPOTS

    Two :30s continue Coke’s "Polar Bears" campaign. "Sledding with Papa Bear" shows cubs perched atop their dad, who doubles as a sled, sliding belly-down along snowy slopes. Their ride ends at the feet of Mom, who presents her polar bear hubby with a bottle of Coke, as the cubs continue to frolic. "Family Carousel" shows Mom and Dad putting each of their furry cubs on a small patch of ice floating peacefully in a glacier pond. One of the adult bears then gently paddles the water, causing the ice patches to move in a circle as if they were a carousel.

    "Sledding with Papa Bear" broke Jan. 7, and "Family Carousel" began airing in February.

    Category:ScreenWork



    “Beatles ’64” Documentary Captures Intimate Moments From Landmark U.S. Visit

    Thursday, November 28, 2024

    Likely most people have seen iconic footage of the Beatles performing on "The Ed Sullivan Show." But how many have seen Paul McCartney during that same U.S. trip feeding seagulls off his hotel balcony?

    That moment — as well as George Harrison and John Lennon goofing around by exchanging their jackets — are part of the Disney+ documentary "Beatles '64," an intimate look at the English band's first trip to America that uses rare and newly restored footage. It streams Friday.

    "It's so fun to be the fly on the wall in those really intimate moments," says Margaret Bodde, who produced alongside Martin Scorsese. "It's just this incredible gift of time and technology to be able to see it now with the decades of time stripped away so that you really feel like you're there."

    "Beatles '64" leans into footage of the 14-day trip filmed by documentarians Albert and David Maysles, who left behind 11 hours of the Fab Four goofing around in New York's Plaza hotel or traveling. It was restored by Park Road Post in New Zealand.

    "It's beautiful, although it's black and white and it's not widescreen," says director David Tedeschi. "It's like it was shot yesterday and it captures the youth of the four Beatles and the fans."

    The footage is augmented by interviews with the two surviving members of the band and people whose lives were impacted, including some of the women who as teens stood outside their hotel hoping to catch a glimpse of the Beatles.

    "It was like a crazy love," fan Vickie Brenna-Costa recalls in the documentary. "I can't really understand it now. But then, it was natural."

    The film shows the four heartthrobs flirting and dancing at the Peppermint Lounge disco, Harrison noodling with a Woody Guthrie riff on his guitar... Read More

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