Marcelo Fiore has been named business development director in the U.S. for Latcom, a company specializing in out-of-home advertising in outdoor, indoor, digital, transportation, mobile and cinema media. Latcom provides local and regional services for Latin America, in the three phases of the business: planning, implementation and control. It directly employs more than 200 people and has a wide network of strategic partners for commercial and operational management in more than 18 countries in North America and Europe, with a current projection to the Asian market. Fiore brings to Latcom more than 20 years of experience in leading positions throughout Latin America, having started his career at L’Oreal Argentina as jr. marketing & sales manager. He served as manager of international on-air and digital marketing partnerships at MTV Networks, and as director (head) of panregional ad sales & creative solutions at NBC Universal Media. He recently was client partnership sr. director for Latin America at Teads….
VuWall, a technology company known for video wall control systems and unified visualization solutions, has appointed Leo Bull as its new U.S.-based EVP of sales for North America. Bringing 29 years of experience to the role, Bull has served in sales leadership positions at Mitsubishi Electronics, Fujitsu, Zenith, LG Electronics, and as VP of sales of Avocent’s pro AV and broadcast markets in North and South America. Most recently, he was SVP of sales for the Americas and global accounts at Haivision, for the last 12 years. VuWall will tap into Bull’s experience in building and managing sales teams, and developing a solid reseller channel in the pro AV market….