Chimney Vigor Group–a global studio specializing in communications, production, entertainment and MarTech that serves as an advertising and social media agency, production and tech company all rolled into one–has hired Laura Romeu as chief growth officer for its new health and wellness vertical. She will operate out of the shop’s NY office. In her new role, Romeu will lead the business development and strategic partnerships for category brands and companies focusing on Chimney’s end-to-end content strategy, production, distribution, and analytical services. With over 20 years of marketing experience, both on the client and the agency side, Romeu has worked across global pharmaceutical companies, medical and scientific communications agencies, technology-driven big data companies, and tech-enabled patient support service providers. She has knowledge in strategic marketing, communications, brand management and planning, product launch, customer engagement, business development/diversification, account management/development, and market research. Romeu started her career at Merck & Co. as a sales representative and later moved into roles as marketing and product manager and manager of government relations programs. During her nearly 10-year tenure at Merck, she spent three years in Spain, working with cardiovascular brands, focused on launches and line extensions, before moving back to the U.S. It was then that she realized she was interested in market research, customer insights and the communication and messaging for brands, which led her to her next position at Saatchi and Saatchi Wellness. Since then, Romeu has held executive positions at Cline Davis and Mann, Digitas Health Lifebrands, IMS Health, and ConnectiveRx. She has also started her own consultancy–Brand Strategy Consulting–and worked as an independent marketing strategist for different agencies….
“Mufasa: The Lion King” and “Sonic 3” Rule Box Office For 1st Weekend Of 2025
The Walt Disney Co.'s "Mufasa: The Lion King" claimed the No. 1 spot on the North American box office charts over the first weekend of 2025.
The photorealistic "Lion King" prequel earned $23.8 million in its third weekend, according to studio estimates Sunday. Paramount's "Sonic the Hedgehog 3," which has dominated the past two weekends, wasn't far behind.
"Sonic 3" stayed close with a 3-day estimate of $21.2 million, bringing its total domestic earnings to $187.5 million and helping the overall franchise cross $1 billion worldwide. "Mufasa's" running total is slightly less, with $169.2 million.
In third place, Focus Features' "Nosferatu" remake defied the fate of so many of its genre predecessors and fell only 39% in its second weekend. Horror films typically fall sharply after the first weekend and anything less than a 50% decline is notable. "Nosferatu," which added 140 screens, claimed $13.2 million in ticket sales, bringing its running total to $69.4 million since its Christmas debut. The film, directed by Robert Eggers, already surpassed its reported production budget of $50 million, though that figure does not account for marketing and promotion expenses).
No new wide releases opened this weekend, leaving the box office top 10 once again to holdovers from previous weeks. Several have been in theaters since Thanksgiving. One of those, "Moana 2," claimed the No. 4 spot for Disney in its sixth weekend in theaters. The animated sequel earned another $12.4 million, bumping its global total to $960.5 million.
The Bob Dylan biopic "A Complete Unknown," dipped only slightly in its second weekend, bringing in $8.1 million. With $41.7 million total, it's Searchlight's highest grossing film since Disney acquired the company in... Read More