ALIBI Music has hired David Diaz as director of marketing. Most recently responsible for the full launch of a beauty brand startup, Diaz has also stewarded creative departments for national advertising agencies, managed large internal marketing departments and directed commercials and feature-length documentaries. Diaz, who graduated from Northern Arizona University with a Bachelor of Science degree in Advertising, got his start as a jr. copywriter with a small agency in Phoenix. He then built, nurtured and sold a Hispanic advertising agency. Diaz’s diverse career path has steered him to direct the international marketing efforts for a global surf brand, a Swiss air filtration company and an automotive manufacturer….
AdPredictive, a customer intelligence platform, has brought Ali Levitan on board as EVP business development and growth, bringing to the team over 20 years of experience in business growth and marketing. Among her previous roles, while she was head of global strategic business development and innovation at General Assembly, Levitan helped drive the organization’s first ever multi-enterprise live online reskilling initiative dedicated to increasing diversity in tech from within, CODE for Good. Levitan’s perspective on leadership and marketing is supported by her experience hosting BOSS, an executive interview series on LinkedIn, featuring leaders including Carla Hassan, CMO at JPMorgan Chase, Joi Gordon, CEO of Dress for Success, and Norman de Greve, CMO of CVS Health….
The Many Hires Jeremiah Wassom As Group Creative Director
Independent agency The Many has added Jeremiah Wassom as group creative director.
Wassom most recently worked a decade at Deutsch LA where, as SVP/creative director, he led the Taco Bell account and won new business for the agency. His agency past also includes AKQA and TBWAChiatDay. His creative work has touched the QSR, video games, automotive, fashion, and culture brand sectors. He also served eight years with the United States Marine Corps.
“Throughout his career, Jeremiah has helmed work that has not only made me personally jealous but has consistently pushed brands to show up in memorable and innovative ways,” said Josh Paialii, head of creative at The Many. “One look at his body of work and you will see his passion for storytelling and craft has raised the bar for entire categories, driving participation with many brands’ most loyal fans. Beyond being a world-class creative director and maker, Wassom is a proven team player and strategic thought leader. He’ll be a great addition to the leadership team at The Many working across all accounts. His role will be immediately felt as he guides and supports each of the creative leads in the department.”
A 20-year creative with agency, brand, and freelance experience, Wassom has forged a creative approach which focuses on crafting engaging connections rather than simply make ads. He sees the need for advertising to mean more, not simply do more.
The Many believes that true business growth is made possible by harnessing the power of participation and partners with brands to forge deeper connections with consumers, cultivate trust and loyalty, and maximize marketing spend and execution. The agency is built around a flexible model that offers a suite of capabilities, including... Read More