Stept Studios, a creative, and production studio based in Los Angeles and Jackson Hole, Wyoming, has brought Meredith Rodriguez on board as head of sales, marketing and development, and Paul Muhlbach as a brand account executive. Previously, Rodriguez was the VP of sales and interactive marketing at Fresno, Inc., a Los Angeles start-up entertainment studio. Before that, she spent four years at Pinterest, within the partnerships team, joining as the first employee in L.A. and was responsible for building its presence in the market and partnerships with some of the largest global advertisers. Previously she was VP of content solutions at Demand Media and held sales and consumer marketing roles at Microsoft and MusicMatch. In addition to sales and marketing teams, Rodriguez will lead development for Stept’s film and TV projects. Muhlbach as brand account exec at Stept works directly with clients on branded content, production and post needs. Muhlbach has produced content at agencies and studios including CP+B, Stink, and B-Reel, in which he worked with global brands such as YouTube Music, WeTransfer and Jose Cuervo across a range of media and platforms….
Director Cassandra Brooksbank Joins Monument Content For Spots and Branded Content
Monument Content has signed director Cassandra “Cassie” Brooksbank for U.S. representation spanning commercials and branded content. She brings to her directing and storytelling the experience and skills of a writer, conceptual artist, editor and visual effects artist.
Her body of work as a director includes Pepsi’s “Selfie” featuring Lionel Messi amid a flurry of fans, Barclays madcap women’s Soccer League spot where she collaborated closely with the agency to develop the creative, ultimately winning the Grand Jury Prize at the Sports Industry Awards, and a grass-roots campaign for Fellow Coffee. The latter just didn’t brew buzz; it helped raise $1.2 million on Kickstarter.
Prior to joining Monument Content, Brooksbank had been repped in the U.S. for commercials by production house Hey Wonderful.
On the long-form front, she is repped by CAA for film and television. And on the horizon is her debut feature, My Masterpiece, produced by Sylvester Stallone’s Balboa Productions and backed by Amazon.
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