Bicoastal editorial shop Spot Welders has brought on Anna Rotholz as executive producer/head of development in its NYC office. Having served as a rep with Spot Welders early in her career, Rotholz brings over a decade of sales experience upon her return to the company. She has worked with directors, editors and designers at such shops as Believe Media, Uber Content, Imaginary Forces, Whitehouse Post, Union Editorial, Barking Owl Music, Independent Media, O Positive and Biscuit Filmworks. While studying at Hunter College, the advertising and production world quite literally found Rotholz, with independent rep Chris Zander plucking her from a receptionist job at a yoga studio to come on board as a front desk assistant. She traded a semester abroad for the opportunity to come on board as a sales assistant full time, to learn the ropes hands-on. She went on to land a jr. rep position at Ziegler Management, working for clients across production, postproduction and design. In 2009 she shifted in-house at Outside Edit + Design as head of sales. Rotholz soon thereafter found her way back to her roots, returning to The Family as a sr. rep, where she spent over five years. Most recently, she served as an in-house sales rep at Union Editorial before once again coming full circle to rejoin Spot Welders….
New York editorial shop BANDIT, formerly known as Fluid, has added Nicole Salm Feddock as head of development. She has over a decade of experience in production and business development for a wide range of production and postproduction companies. She kicked off her career lending her talents to top editorial and animation studios, including P.S. 260, Cut + Run and The Now Corporation. She transitioned into sales and creative development for Transistor Studios, simpatico, and most recently the design-driven production shop FCC.TV….
